For Customer Experience Professionals

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	May 8, 2009 Where To Find Help For Web Design Projects, 2009 North American Interactive Agencies Report Their Capacity, Budget, And Industry Capabilities by Vidya L. Drego with Harley Manning, Rachel Zinser	Average: 10  (1 rating)

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Executive Summary

Web site owners know that selecting the right Web design vendor can be a stressful and complicated endeavor. Budgets for design services are tight, but interactive design agencies are still selective about the projects they take on. To help kick-start the vendor selection process, Forrester gathered key data from 41 firms that have significant experience designing and developing Web sites — especially in the consumer packaged goods (CPG), financial services, and retail industries. Site owners beginning the process of hiring a new interactive design agency can get critical information on these 41 agencies, which range in size from less than 20 employees to more than 750.

TABLE OF CONTENTS

• North American Interactive Agencies Report In
• Choosing The Right Design Agency Is Harder Than Ever

RECOMMENDATIONS

• Use Common Sense When Approaching The Agency Selection Process
• Related Research Documents

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