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For Customer Experience Professionals

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April 20, 2005

With Adobe In Charge, What Will Happen To Flash?

by Harley Manning

with Nate L. Root, Michelle Amato

This is an excerpt

Executive Summary

Adobe Systems' impending purchase of Macromedia has raised questions about the future of Flash. But the acquisition makes prospects for Flash-related products even brighter than before as Macromedia gets a much-needed infusion of marketing clout along with some intriguing opportunities for tool synergies.

This is an excerpt

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