Alexander HesseAnalyst
Business-To-Consumer eCommerce, Consumer Mobile Activities , Consumer Mobile Adoption & Behavior, Europe, European Consumer Technographics, Financial Alerts, Financial Services, Financial Services Marketing, Investments, MVNOs, Mobile Banking, Mobile Payments, Multichannel Selling Strategies, Online Banking, Online Financial Products & Services, Retail Banking, Retail Payments, The Mobile Channel, eBusiness/eCommerce, eBusiness/eCommerce Adoption, eBusiness/eCommerce Best Practices, eBusiness/eCommerce Forecasts, eBusiness/eCommerce Strategy, eCommerce Forecasts, eCommerce Trends
Alexander serves eBusiness & Channel Strategy professionals. He helps retail financial services firms to understand and anticipate how new technologies are changing consumers' use of financial services and how to maximize the opportunities they bring. His key topic areas include trends in consumer behavior, retail payments, online banking, mobile banking, price comparison sites, and innovations in the distribution of financial services products. Alexander is based in Amsterdam but advises retail financial services firms across Europe.
Prior to becoming an analyst, Alexander worked as a data advisor, helping clients with customized analysis and insights from Forrester's Consumer Technographics® data.
Alexander has a master's degree in international business from Maastricht University in the Netherlands. In addition to his native language, German, he also speaks fluent English and Dutch.
How Dutch Consumers Use The Net To Research And Buy Financial Products November 20, 2009 BookmarkPDF
European Banking Customers Continue Migrating Away From The Branch October 28, 2009 BookmarkPDF
Case Study: ING Delivers Personalized Product Offers Across Channels In Real Time October 27, 2009 BookmarkPDF
European Online Banking Holdouts Want Security Guarantees August 21, 2009 BookmarkPDF
How The iPhone Has Changed Mobile Banking August 04, 2009 (Rating: 10) BookmarkPDF
Segmenting Financial Consumers By Life Stage March 2010 Receive an alert when this document is published: email RSS
The Future Of Price Comparison Sites July 2010 Receive an alert when this document is published: email RSS
Net Users Want Ratings And Reviews On Financial Services Web Sites January 2010 Receive an alert when this document is published: email RSS
What eBusiness Executives Need To Know About Social Computing June 2010 Receive an alert when this document is published: email RSS
The Elements Of Next-Generation Financial Services Sites December 2009 Receive an alert when this document is published: email RSS
English, Dutch, and German
