Carlton A. Doty Carlton A. Doty
Senior Analyst

Research Coverage

Online Healthcare Consumer Behavior & Adoption, Healthcare & Life Sciences, Consumer Healthcare

Research Focus

Carlton serves eBusiness & Channel Strategy professionals. He researches the impact that technology advancements and changing consumer behaviors have on these individuals in the healthcare industry. Carlton has specific expertise in B2B and B2C eBusiness within healthcare, and his interests focus on multichannel strategies and technology solutions that facilitate the interactions between healthcare consumers, insurers, and providers.

Previous Work Experience

Before joining Forrester, Carlton was senior project manager of business consulting and eBusiness strategy at Tufts Health Plan, a nationally recognized health insurer. He brings to Forrester nine years of experience in technology strategy, management consulting, and systems implementation experience. In his previous role, Carlton developed ROI-driven business cases, managed technology vendor relationships, and implemented eBusiness solutions for all health plan constituents. He is a former chair of the Massachusetts Health Data Consortium's Internet Professionals Forum and a member of the Massachusetts Innovation and Technology Exchange (MITX).

Education

Carlton holds a B.S. in civil engineering management from the University of Vermont.

Latest Research

Planned Research

The State Of ePrescribing December 2008
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The Truth About Value-Based Insurance Design November 2008
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Introducing Forrester's eBusiness Strategy Framework August 2008
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The Forrester Wave™: CDHP Platforms, Q4 2008 October 2008
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Market Forecast: Online Shopping For Individual And Family Health Insurance December 2008
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Did You Know?

Carlton is an avid vintage guitar gear collector, tinker, and player.


Carlton A. Doty serves eBusiness & Channel Strategy professionals.
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Recent Media Citations
WBUR-FM (NPR Boston), "Online Medical Records," May 28, 2008
Computerworld, "Google Health Still Faces Skeptics On Opening Day," May 20, 2008
Employee Benefit News, "Employers Use HSAs To Dam Up Cost Increases," February 1, 2008
Managed Care Outlook, "The Tide May Be Turning To Individual Health Coverage," November 15, 2007
Internet Retailer, "Forrester Sees No Cure For Sickly Online Drug Sales," June 19, 2007

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