Charles S. Golvin Charles S. Golvin
Principal Analyst

Research Coverage

Mobile Phones, Mobile Entertainment, Consumer Telecommunications, Networking, Tech Marketing Strategies, Instant Messaging, Client Computing Hardware, PDAs, Consumer Electronics, High-Tech, Enterprise Mobile Devices, eBusiness/eCommerce, Enterprise Mobility, Broadband & Home Networking, Local Area Networks, Mobile Adoption, Consumer Technology Adoption, The Mobile Channel, IT Infrastructure & Operations, Telecommunications Services, IT Adoption, Consumer Mobile Activities , Tech Marketing Tools & Best Practices, Consumer Packaged Goods, Messaging, Information & Knowledge Management, Digital Home, Consumer Mobile Devices, IT Spending & Budgeting, Mobile Services

Research Focus

Charles serves Consumer Product Strategy professionals. His research covers consumer mobility and the digital home. He has an end-to-end understanding of consumer wireless, encompassing consumer behavior, devices, networks, carrier strategy, content and applications, as well as mobile as a marketing channel. His research on the digital home examines the enabling networks, connectivity solutions, content and applications, and the changing role for service providers, media companies, marketers, device makers, and application developers in this evolving environment. He is also responsible for Forrester's annual Benchmark Data Overview, the company's annual summary of the state of — and forecasted growth of — consumer technology adoption Charles' research and analysis have been widely cited in publications including The Wall Street Journal, The New York Times, The Financial Times, and BusinessWeek as well as on ABC, PBS, CNN, CNBC, and NPR.

Previous Work Experience

Prior to joining Forrester, Charles held senior technology positions at Citigroup, providing strategic technology guidance across business units in consumer and corporate finance. Among his projects were initiatives in consumer mobile banking in Japan, mobile commerce in Japan, and mobile payments in the US. His previous experience covers a wide variety of technologies and markets, including CAD
for integrated circuit design, 3-D graphics for film and broadcast, consumer entertainment software, interactive television, and production systems for game development.

Education

Charles holds M.S. and B.S. degrees in mathematics from the University of California, Santa Cruz.

Latest Research

Planned Research

Horizons: Future Of Wireless Networks September 2008
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Outside The Four Walls Of The Digital Home October 2008
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Mobile Commerce: What's In It For Operators? October 2008
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When Will Mobile Video Move Into The Mainstream? February 2009
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Is The Mobile Internet Really Different? December 2008
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Recent Media Citations
The Boston Globe, "Forrester: Gen Y Sets Pace For Technology Adoption," July 21, 2008
Bloomberg, "T-Mobile to Offer Home-Phone Service Across the U.S.," June 25, 2008
The Hollywood Reporter, "Telecom Advertising Will Continue To Increase," June 16, 2008
USA Today, "It's Presto Change-O As New iPhone Is Unveiled," June 9, 2008
The New York Times, "On The Road Again? Tricks To Logging On," May 21, 2008