Analyst's Photo Name and Title Contact information
Chris Andrews

Chris Andrews
Principal Analyst & Research Director

Research Coverage

Contract Negotiations, Corporate Strategy, Financial Services, Go-To-Market Strategies, IT Consulting, IT Services, Innovation Networks, Marketing & Sales Strategies, Mergers & Acquisitions, Mergers & Acquisitions Best Practices, Offshore Services, Product & Solutions Strategies, RFPs, Sales, Marketing, & Product Strategy, Sourcing & Procurement, Sourcing Strategy & Execution, Strategy Execution & Measurement, Strategy Frameworks & Models, Systems Integration, Vendor Management, Vendor Positioning

Research Focus

Chris serves Sourcing & Vendor Management Professionals with research focused on how organizations can define sourcing strategy, select and negotiate with key technology vendors, and maximize supplier performance over time. Chris is a recognized expert in IT and business services, and he focuses on how customers can manage innovation programs with their third-party service providers. He has written research about how the leading IT and business service providers facilitate innovation, introduce new technologies, and integrate technologies for IT and business customers. He has also created frameworks and evaluation methodologies to help sourcing professionals evaluate the risks, costs, and business value of emerging technologies. Prior to working on the sourcing and vendor management team, Chris served on Forrester's technology industry vendor strategy team. In this role, Chris wrote about topics relevant to technology strategists — such as long-term market trends, the importance of business customers in technology purchasing decisions, innovation, and emerging technology trends and disruptions.

Previous Work Experience

Prior to his work as an analyst, Chris was in Forrester's consulting group, where he led strategy consulting engagements for leading technology vendors. He has helped technology clients with market sizing, competitive assessments, customer segmentation, product marketing, and M&A strategy. Prior to joining Forrester, Chris had several years of experience in strategy consulting, including advisory and market research work for Fortune 500 technology companies and private equity investors.

Education

Chris received his M.B.A. from Georgetown University and his B.A., with honors, from Middlebury College.

Latest Research

Did You Know?

Chris enjoys jazz music, hiking, American history, politics, and literature.


Chris Andrews serves Sourcing & Vendor Management professionals.

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Recent Media Citations
CIO, "Make Your Vendors Work For You," November 30, 2011
Computerworld UK, "The new power of sourcing and vendor management," June 27, 2011
CIO, "How IT Sourcing Pros Can Do Better On Emerging Technologies," January 24, 2011
CIO, "Consumer Tech Meets Your Sourcing Group: How to Transform," December 14, 2010
CIO, "Five Ways To Really Freak Your CIO Out This Halloween," October 26, 2010
CIO, "5 Ways Sourcing Pros Can Improve Enterprise Social Technology Plans," October 19, 2010