Julie Giera Julie Giera
Vice President, Principal Analyst

Research Coverage

Professional Services Automation, Sourcing Strategy & Execution, Portfolio Management & PMOs, IT Strategic Planning, Contract Negotiations, Sourcing & Procurement, Go-To-Market Strategies, Vendor Management, Software Licensing, IT Management, Packaged Applications, Service-Level Agreements, Mergers & Acquisitions, Product & Solutions Strategies, High-Tech, Outsourcing, IT Services, Application Strategy & Selection, IT Strategy, Planning, & Governance

Research Focus

Julie serves Vendor Strategy professionals. She is an expert in IT services and outsourcing, with particular emphasis on helping suppliers refine their IT services strategy, packaging and pricing of offerings and portfolio optimization, effective management of channel and partnerships, go-to-market strategies, marketing and messaging creation and refinement, and competitive differentiation. Julie also has responsibility for a wide range of topics, including mergers and acquisitions, vendor management, service delivery automation, software licensing, contract negotiation, and IT legal issues.

Previous Work Experience

Julie came to Forrester Research through its acquisition of Giga Information Group. A 31-year veteran of the IT industry, Julie has extensive experience in manufacturing, insurance, higher education, banking/financial services, outsourcing/professional services, and commercial software development. Prior to joining Giga, she served as a senior executive in the IT outsourcing industry and as a CIO of a major banking institution.

Latest Research

Planned Research

Innovation Management in Outsourcing September 2008
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IT Aggregators: Tier 1, Q3 2008 (SWOT) September 2008
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Adaptive Sourcing: Market Update September 2008
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Microsoft's Strategy Turns to Services September 2008
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Business Models for the New IT Ecosystem September 2008
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Julie Giera serves Vendor Strategy professionals.
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Recent Media Citations
eWeek, "Microsoft Simplifies Its Volume Licensing Programs," September 7, 2007.
Computerworld, "Real Software Assurance," July 13, 2007.
InformationWeek, "Microsoft Customers Balk At Software Assurance, Study Claims," July 10, 2007.
CIO, "The Future Of Software," April 9, 2007.
InformationWeek, "Does Software Consolidation Stifle Innovation?," January 27, 2007.
CIO, "The New Open Sourcing," November 1, 2006.

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