Customer Relationship Management, Sales Force Management, CRM Strategy & Deployment, CRM Architecture, Midmarket CRM, Packaged Applications
Liz serves Sourcing & Vendor Management professionals. Her key research areas include software-as-a-service, as well as consulting and systems integration firms' offerings regarding SAP and Oracle implementations. Liz additionally covers sales force automation technologies and strategies including mobile sales and sales performance management.
Prior to joining Forrester in 2002, Liz worked at the US Department of Transportation's Volpe Center, programming a computer simulator to test equipment for GPS-based ship navigation. Liz also worked as a researcher at the MIT Media Lab, programming "smart" objects that sense and "think," and researching electronic ballot user experience as part of the Caltech/MIT Voting Technology Project. Prior to working at the MIT Media Lab, Liz worked in the COMDEX division of Ziff Davis.
Liz holds a B.S. in computer science and electrical engineering from the Massachusetts Institute of Technology.
Firms Can Benefit From SaaS In Times Of Economic Uncertainty July 01, 2008 BookmarkPDF
SaaS Clients Face Growing Complexity April 17, 2008 BookmarkPDF
What Evolving SaaS Options Mean For Buyers April 08, 2008 (Rating: 10) BookmarkPDF
Competing In The Fast-Growing SaaS Market March 12, 2008 (Rating: 10) BookmarkPDF
The Forrester Wave™: Oracle Implementation Providers, Q1 2008 March 10, 2008 (Rating: 9) BookmarkPDF
