Liz Herbert Liz Herbert
Senior Analyst

Research Coverage

Customer Relationship Management, Sales Force Management, CRM Strategy & Deployment, CRM Architecture, Midmarket CRM, Packaged Applications

Research Focus

Liz serves Sourcing & Vendor Management professionals. Her key research areas include software-as-a-service, as well as consulting and systems integration firms' offerings regarding SAP and Oracle implementations. Liz additionally covers sales force automation technologies and strategies including mobile sales and sales performance management.

Previous Work Experience

Prior to joining Forrester in 2002, Liz worked at the US Department of Transportation's Volpe Center, programming a computer simulator to test equipment for GPS-based ship navigation. Liz also worked as a researcher at the MIT Media Lab, programming "smart" objects that sense and "think," and researching electronic ballot user experience as part of the Caltech/MIT Voting Technology Project. Prior to working at the MIT Media Lab, Liz worked in the COMDEX division of Ziff Davis.

Education

Liz holds a B.S. in computer science and electrical engineering from the Massachusetts Institute of Technology.

Latest Research


Liz Herbert serves Sourcing & Vendor Management professionals.
Create A Research Alert
Forrester will alert you by email or RSS each time Liz Herbert publishes new content
Upcoming Forrester Events
Recent Media Citations
CIO, "Eight Reasons Why Companies Still Say 'No' To SaaS," June 5, 2008
Computerworld, "Despite Concerns, Corporate Users Adopting Hosted Systems," March 21, 2008
Network World, "Fewer Than One In Five IT Execs Adopt Software-As-A-Service," March 17, 2008
IDG News Service, "Study: Enterprises Warm Up To SAAS, But Concerns Remain," March 14, 2008
SearchCRM.com, "Can Salesforce.com Extend To The Back Office?" November 6, 2007
InfoWorld, "Business Objects, Thomson Partner On SaaS," August 21, 2007

Footer links (2 lists of links)