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	Peter Burris Principal Analyst, Research Director

Research Coverage

Marketing & Advertising, Enterprise Marketing Platforms, Marketing Automation, High-Tech, Application Development, SOA & Web Services, Interactive Marketing

Research Focus

Peter serves Technology Product Management & Marketing professionals and helps them transform B2B marketing capabilities to provide direct value to customers, thereby improving engagement efficiencies, sales effectiveness, channel partner orchestration, and customer input to product strategy and planning activities.

He is a leading expert on evolving Web 2.0 infrastructure, with a focus on how requirements to utilize Web 2.0 technologies to improve organizational effectiveness and efficiencies translate into different combinations of modern server, storage, database, and middleware architecture, technology, and products.

 

Previous Work Experience

Prior to joining Forrester, Peter was a highly regarded IT industry consultant and analyst, including executive research and business positions at META Group (now Gartner) and IDC. He was the lead author of META Group's influential adaptive infrastructure strategies program. He has been extensively quoted in leading media outlets, including The Wall Street Journal, The New York Times, The Economist, NPR, and the Palo Alto Daily News. He also has written columns for CNET, ZDNet, and the IT Manager's Journal.

Education

Peter graduated from Yale University with a B.A. in economics and political science.

Latest Research

Planned Research

Did You Know?

Peter wanted to name his son Jaco Pastorius Burris, but his wife would have none of it.