Rob Koplowitz Rob Koplowitz
Principal Analyst

Research Coverage

Messaging, Information & Knowledge Management, Enterprise Collaboration, Instant Messaging, Information Workplace, Collaboration Strategy

Research Focus

Rob serves Information & Knowledge Management professionals. He leads Forrester's research in the areas of basic content management, instant messaging, blogs, and wikis as they relate to enterprise usage, as well as the emerging trend of using Microsoft Office as a front end for line-of-business information and processes.

Previous Work Experience

Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy. Most recently, he was director of product management with Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing with Oracle, where he was responsible for marketing for Oracle's content, collaboration, portal, and business intelligence offerings. He also spent 15 years in consulting working for Lotus/IBM and other global software services firms.

Education

Rob holds a B.A. in economics from The University of California, Davis.

Latest Research


Rob Koplowitz serves Information & Knowledge Management professionals.
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Recent Media Citations
CIO, "Microsoft Releases Office Live In Public Beta," March 5, 2008
The New York Times, "Google Goes After Another Microsoft Cash Cow," February 27, 2008
USA Today, "Google Ramps Up Office Challenge," February 6, 2008
InfoWorld, "Microsoft's Yahoo Bid Is Really About Business Apps," February 2, 2008
MIT Technology Review, "Mapping Professional Networks," December 28, 2007
Computerworld, "For Google Apps, 08 May Be Year It Realizes Less Is Not More," December 26, 2007
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