Consumer Technographics® DataUnderstanding The Impact Of Technology And The Internet Available ProductsNorth American Technographics European Technographics Hispanic Technographics Asia Pacific Technographics Omnibus Surveys UK Internet User Monitor Looking for consumer market survey data?Contact UsFind out more on how Forrester's Marketing & Strategy Data products and services can help you succeed. Contact us at +1 617.613.6055, or email us at data@forrester.com Analyst SpotlightReineke serves Consumer Market Research professionals and leads a team that helps them understand the changes that are happening in the market research industry and how they should adapt their research agendas, research methodologies, and team structure to continue to be successful. ToolboxSearch survey questions Access data library Upcoming Surveys
Gain Insight Into Technology's Impact On ConsumersMarketing and strategy professionals rely on Forrester's Consumer Technographics data for unique insights into how technology impacts the way consumers select, purchase, use, and communicate about products and services. Clients leverage this data — and our analysts' expertise — to inform their strategic and business decisions, and to cost-effectively validate their own company’s primary research. Data On More Than 2 Million Consumers WorldwideSince 1997, Forrester has surveyed more than 2 million households and individuals worldwide. We capture data on over 500 leading consumer brands in North America, Europe, and the Asia-Pacific region. Customized DataA dedicated Data Advisor ensures you receive timely, relevant, and cost-effective data customized for application to your business initiatives including:
Other Consumer Data Products And ServicesOmnibus SurveysForrester Consumer Technographics Omnibus Surveys are a fast, inexpensive way to ask proprietary questions and get answers to your current marketing and market research questions from a representative sample of consumers. You get custom data at a lower cost than full-scale primary research without compromising data quality. Learn more about Forrester's Omnibus surveys » UK Internet User MonitorForrester's UK Internet User Monitor (UKIUM) increases your marketing effectiveness, helps you align your Web site strategy, and provides independent information for your advertising efforts. Recognized as the industry standard, UKIUM is an online poll that tracks Internet usage and online behavior on more than 100 Web sites that have a combined reach of more than 80% of the UK's Internet users. Research Based On Technographics DataConsumer Technology AdoptionBroadband & Home Networking (107)Consumer Blogs (21)Consumer Media Behavior (119)Consumer Mobile Activities (142)Consumer Mobile Devices (115)Consumer Online Activities (497)Consumer PCs (82)Consumer Portals & Search (521)Consumer Security (16)Consumers By GeographyConsumers in Asia-Pacific (51)Consumers in Europe (473)Consumers in North America (973)Hispanic Consumers In America (50)Consumer-Driven InnovationConsumer Financial Services (256)Consumer Healthcare (121)Consumer Media & Entertainment (209)Consumer Retail & CPG (190)Consumer Telecommunications (123)Consumer Travel (171)Consumers By Adoption TypeConsumers By Affluence (183)Consumers By Age (415)Consumers By Ethnicity (57)Consumers By Gender (156) |
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