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Customer Experience

Customer Experience research helps clients apply best practices for designing and testing Web sites and IVR and connect Web, phone, and email efforts into a seamless process so they can offer the right experience to the right customers at the right times. Breakthrough research on personas and Scenario Design form the foundation of these deliverables. New research includes work on remote usability, cross-channel practices, and designing for non-PC devices.

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For Application Development & Program Management Professionals

Best Practices In User Experience (UX) Design

Design Compelling User Experiences To Wow Your Customers

Users have great expectations when they visit your Web and mobile applications. They increasingly want an experience that's valuable, easy to use, aesthetically pleasing, and emotionally satisfying. To retain and gain customers, you have to continually . . .

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For Application Development & Program Management Professionals

Best Practices: Attaining And Maintaining Blazing Fast Web Site Performance

A Multidisciplinary Approach Is Key

Customers have great expectations when they visit your Web site. They increasingly want a rich, interactive experience, and their tolerance for latency is approaching zero. If you cannot achieve these often diametric goals, your customers may take their . . .

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For Infrastructure & Operations Professionals

Best Practices: Blazing Fast Web Site Infrastructure

Measure Often, Cache Smart, And Collaborate With App Dev On Performance Tuning

With most enterprises now conducting business on the Web, it has become more crucial than ever that the experience is rich and responsive. Often these two goals conflict. How do you ensure a robust, interactive experience without sacrificing page-loading . . .

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For Application Development & Program Management Professionals

Enterprise Mashups: Lead, Don't Follow

Be Prepared, Because Mashups Will Enchant And Empower Business Users

If your business users aren't demanding mashups now, they will in the near future. Why? Because mashup tools enable your business users to quickly create ad hoc Web applications that "mash" together data from multiple sources to create an entirely new . . .

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