For eBusiness & Channel Strategy Professionals

Outlook For European Online Christmas Sales, 2009

A Bright Spot In An Otherwise Uninspiring Retail Marketplace

by Patti Freeman Evans, Lauriane Camus, November 4, 2009

This year, the crucial run-up to Christmas shows more optimism compared with last year. Still, consumer sentiment remains fragile, and most retailers remain cautious: Most European Net users are worried about the state of the economy and their own personal . . .

For eBusiness & Channel Strategy Professionals

US Online Holiday Retail Forecast, 2009

by Sucharita Mulpuru, November 2, 2009

Forrester expects online retail sales to reach $44.7 billion during the months of November and December 2009, an 8% increase over 2008. Despite the lingering effects of the global financial crisis, the online space remains the retail industry's growth . . .

For eBusiness & Channel Strategy Professionals

US Online Bill Payment Forecast: 2009 To 2014

Still Solving Old Problems, Banks Miss New Opportunities

by Emmett Higdon, October 19, 2009

Forrester predicts that online bill pay adoption will grow slowly but steadily over the next five years. That will raise the total number of US online bill payment households from 48 million to 66 million by 2014. Much of this growth depends on new Gen . . .

For eBusiness & Channel Strategy Professionals

US Online Banking Forecast, 2009 To 2014

Slower Growth Overall Magnifies Gen Y's Impact

by Emmett Higdon, July 31, 2009

Between 2009 and 2014, the total number of US online banking households will increase from 54 million to 66 million. Most of this growth will be fueled by an influx of Gen Y (ages 18 to 29) households, whose numbers will finally match the hype usually . . .

For eBusiness & Channel Strategy Professionals

US Internet Banking Forecast, 2009 To 2014

As Overall Growth Slows, Gen Y Will Drive Growth

by Edward Kountz, July 31, 2009

Online banking is maturing in the US. Between 2009 and 2014, the total number of US online banking households will increase from 54 million to 66 million. Much of this growth will come from Gen Y (ages 18 to 29) user households, as Gen Y will adopt online . . .

For eBusiness & Channel Strategy Professionals

The State Of Retailing Online 2009: Marketing

by Sucharita Mulpuru, June 5, 2009

This report reflects the 12th annual fielding of "The State of Retailing Online," a Shop.org study conducted by Forrester Research. The objective of the study is to collect a series of benchmarks from online retailers that primarily transact in the business-to-consumer . . .

For eBusiness & Channel Strategy Professionals

Holiday 2008 Postmortem: How The Past Holiday Season Influenced Online Buyer Behavior

by Patti Freeman Evans, May 13, 2009

2008 online holiday sales experienced the lowest increase in the past 10 years — 5%. The number of online holiday buyers was meanwhile up 11% from the same period in 2007, which maintained the online environment as a bright spot among slumping offline . . .

For eBusiness & Channel Strategy Professionals

Trends 2009: US Online Retail

Surviving Companies Must Focus On Quick Wins And Pricing To Grow

by Sucharita Mulpuru, April 29, 2009

While consumer-facing companies struggle to grow in an unprecedented economic climate, Web divisions of these companies continue to garner attention, from both shoppers seeking lower prices and executives looking to lower the cost of transactions. In . . .

For eBusiness & Channel Strategy Professionals

Swedish Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach SEK55 Billion By 2014

by Victoria Bracewell Lewis, March 20, 2009

The Swedish eCommerce market has grown very rapidly, fueled by surging broadband usage, a more technologically aware population, improvements in the eCommerce infrastructure, and ever-increasing online retail consumer spending. Sweden's online shopping . . .

For eBusiness & Channel Strategy Professionals

Dutch Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach More Than €8 Billion In The Netherlands By 2014

by Lauriane Camus, Victoria Bracewell Lewis, March 19, 2009

Online shopping in the Netherlands is mature and mainstream, with more than half of adults regularly buying online. Books are the most popular category that Dutch Net users buy online, followed by leisure travel, event tickets, and clothing. Despite the . . .

For eBusiness & Channel Strategy Professionals

Western European Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach €203 Billion By 2014

by Victoria Bracewell Lewis, March 16, 2009

Online retail and travel in Western Europe will reach €129 billion in 2009 and is projected to grow to €203 billion by 2014. The European eCommerce market, which includes the EU-17 — Austria, Belgium, Switzerland, Germany, Denmark, Spain, Finland, France, . . .

For eBusiness & Channel Strategy Professionals

Spanish Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach €17 Billion By 2014

by Lauriane Camus, Victoria Bracewell Lewis, March 6, 2009

eCommerce in Spain lags well behind other Western European countries. Today, a mere 17% of adults regularly shop online — that is only around 8 million people. Spanish Net users are still hesitant to shop online, and few Spanish retailers and travel operators . . .

For eBusiness & Channel Strategy Professionals

North American Online Deposit Sales Forecast, 2008 To 2013

Online Deposit Sales Will Grow On A Steady Trajectory Through 2013

by Brad Strothkamp, Peter Wannemacher, March 6, 2009

Over the next five years, online acquisition will become more mainstream in North America, leading to a large portion of overall sales moving online for both checking and savings accounts. For example, by 2013, 37% of US online consumers who apply for . . .

For eBusiness & Channel Strategy Professionals

UK Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach £56 Billion By 2014

by Victoria Bracewell Lewis, Lauriane Camus, March 2, 2009

With more than one in two UK consumers shopping online today — that is about 28 million consumers — online shopping and travel booking are mainstream. UK online shoppers outspend their European and even their American counterparts. Despite the current . . .

For eBusiness & Channel Strategy Professionals

French Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach Nearly €28 Billion By 2014

by Lauriane Camus, Victoria Bracewell Lewis, March 2, 2009

French online shoppers — or cyberconsommateurs — are now surging to the Internet. Their number has roughly quintupled since 2002, with 35% of French adults projected to buy products online in 2009. Clothing is the most popular retail category that French . . .

For eBusiness & Channel Strategy Professionals

German Online Retail And Travel Forecast, 2008 To 2014

We Expect Consumer eCommerce To Reach €44 Billion By 2014

by Alexander Hesse, Victoria Bracewell Lewis, March 2, 2009

German online shopping adoption is growing at double-digit rates each year. The number of online shoppers has almost doubled since 2000, with 36 million Germans regularly buying products online today, or 44% of adults. By 2014, we expect 44 million German . . .

For eBusiness & Channel Strategy Professionals

US Online Leisure Travel Channel Share Forecast: Suppliers Versus Intermediaries, 2008 To 2013

Travel Supplier Web Sites Will Garner 69% Of Online Channel Share By 2013

by Henry H. Harteveldt, Elizabeth Stark, February 25, 2009

Forrester predicts that Web sites of various airlines, hotels, and other travel suppliers will capture 65% — or $56.2 billion — of US online leisure travel bookings in 2009. Suppliers' share of US online leisure travel bookings is expected to steadily . . .

For eBusiness & Channel Strategy Professionals

US eCommerce Forecast, 2008 To 2013

The Economic Meltdown Guarantees A Slowdown Of Growth In 2009

by Sucharita Mulpuru, February 2, 2009

US non-travel eCommerce sales grew by 13% from 2007 to 2008 and are expected to grow 11% in 2009. These figures represent a significant slowdown in growth from 2007, when online sales were 18% higher than in 2006. Much of the slowdown in growth is due . . .

For eBusiness & Channel Strategy Professionals

A Look At The Year Ahead: eBusiness Will Be Crucial To Health Insurers

2009 Will Be A Time Of Uncertainty And Transition In The Healthcare Industry

by Carlton A. Doty, January 22, 2009

A recession is hitting US consumers hard as the financial crisis continues to send ripples across US and global economies. Most US industries are feeling the effects —banks, retailers, auto firms, and even the healthcare industry, which is typically believed . . .

For eBusiness & Channel Strategy Professionals

US Online Travel Forecast, 2007 To 2013

Understanding The Impact Of The Current Economy On Online Travel Growth

by Diane Clarkson, January 20, 2009

As the economic climate continues to worsen into 2009, decreased demand will push the total US travel industry revenue downward from $312 billion in 2008 to $301 billion in 2009. The supply-demand equilibrium is disrupted across all travel products, and . . .

For eBusiness & Channel Strategy Professionals

US Online Travel Forecast, 2008 To 2013

Online Sales To Grow 5% In 2009, Despite Weaker Overall Industry Revenues

by Henry H. Harteveldt, January 20, 2009

2009 will be another tumultuous year for the US travel industry. Difficult-to-get financing, higher unemployment, tightened corporate travel budgets, and a financially paralyzed consumer who will travel less often and spend less on her trips will cause . . .

For Consumer Product Strategy Professionals

How Digital Licensing Will Help Save The Music Industry

European Music Forecasts, 2008 To 2014

by Mark Mulligan, January 20, 2009

"Digital music 1.0" is stuck in a niche, while CD sales continue to plummet. In 2009 and 2010, these trends will continue, and new emerging business models will not generate revenues meaningful enough to prevent further revenue decline. Solid growth in . . .

For eBusiness & Channel Strategy Professionals

Outlook For European Online Retail: Christmas 2008

Consumers Will Spend A Projected €19 Billion Online, Up 25% From Last Year

by Victoria Bracewell Lewis, December 19, 2008

Western European consumers will spend €19 billion during the 2008 holiday season, the time from early November to the end of December. Despite the current economic recession, this represents a 25% increase compared with last year's holiday shopping season. . . .

For eBusiness & Channel Strategy Professionals

Outlook For UK Online Christmas Sales, 2008

The Recession Means Online Retailers Face A Challenging Christmas

by Victoria Bracewell Lewis, Lauriane Camus, December 9, 2008

Britain is facing the worst economic downturn in 60 years, and the outlook is bleak for many consumers and retailers in the crucial run-up to Christmas. Most UK Net users are worried about the state of the economy, rising costs of living, and their own . . .

For eBusiness & Channel Strategy Professionals

US B2C Online Paid Content: Five-Year Forecast

Experiential Games Have Currency, But TV And News Want To Be Free

by Sarah Rotman Epps, Mark Best, December 3, 2008

Since Forrester last published its online paid content forecast in 2006, the world has radically changed. The definition of "online" has expanded. Once defined narrowly as the PC browser-accessed Web, being "online" can now take place on your commute . . .