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For Consumer Product Strategy Professionals

US Internet Access Forecast, 2009 To 2014

Broadband Reaches Maturity, While Dial-Up Goes Gentle Into That Good Night

Nearly 16 million new US broadband subscribers will emerge over the next five years, but more than half of those will come in the next two years. Due to slowing organic growth, the Internet access market will be characterized by shifts across platforms. . . .

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For Consumer Product Strategy Professionals

US Mobile Forecast, 2009 To 2014

Growth Will Continue Despite Looming Subscriber Saturation

Mobile phones and networks have reached near-ubiquity in the US. Despite a paucity of new subscribers to sell service to, mobile operators will continue to reap the benefits of the advance of their technology over the coming five years. Postpaid subscriptions . . .

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For Vendor Strategy Professionals

A Picture Is Worth 1,000 Words: Business Video Growth

Improved Communications And Collaboration Drive Interest In Business Video

Forrester's recent Enterprise And SMB Networks And Telecommunications Survey, North America And Europe, Q1 2009 asking businesses about their video use found that all types of video solutions were of interest — from video surveillance to IP video streaming . . .

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For Consumer Product Strategy Professionals

European Paid Content And Online Activity Forecast, 2009 To 2014

Two-Thirds Of European Internet Users Will Be Watching Online Video By 2014

Western European Internet users have embraced the Web as a place to read news, play games, listen to music, and, especially, watch video. Consumption of all these will continue to rise, but most users of most content will not pay for it directly. Monetization . . .

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For Consumer Product Strategy Professionals

European IPTV Forecast, 2009 To 2014

IPTV's High Growth Rates Are Coming To An End

IPTV adoption in Western Europe will continue to enjoy dynamic growth between 2009 and 2014 — 19% per year — resulting in 20.3 million IPTV households in 2014. However, during that period, the dynamics of the IPTV market will change: The main growth factors . . .

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For Interactive Marketing Professionals

US Interactive Marketing Forecast, 2009 To 2014

Spend Will Reach Nearly $55 Billion As Interactive Cannibalizes Traditional Media

Interactive marketing will near $55 billion and represent 21% of all marketing spend in 2014 as marketers shift dollars away from traditional media and toward search marketing, display advertising, email marketing, social media, and mobile marketing. . . .

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For Consumer Market Research Professionals

French Digital Consumers And Their Increasing Adoption Of Online Activities

Online Users Mature, But Adoption Of Online Activities Shows No Signs Of Leveling Off

Young male users no longer dominate the French online audience; the majority of French online users are now female. However, French online activity adoption continues to accelerate even as the audience broadens beyond typically more active early adopters. . . .

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For Consumer Product Strategy Professionals

802.11n: Laying The Groundwork For The Digital Home

The State Of US Home Networking

The 802.11n Wi-Fi specification is still in draft mode, but network equipment vendors are going full speed ahead in marketing 802.11n equipment. For the vast majority of consumers, 802.11n's bandwidth of 300 Mbps is overkill, but its improved wireless . . .

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For Information & Knowledge Management Professionals

Vendor Landscape: Innovation Management Software

Increasingly, companies tap information and knowledge management (I&KM) professionals for help with corporate innovation programs. In fact, some I&KM pros have already extended traditional collaboration tools, like messaging and team workspaces, . . .

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For Security & Risk Professionals

Market Overview: Database Security

DBMS Security Technology Continues To Evolve, With Independent Vendors Filling Gaps

Attacks on enterprise databases continue at an all-time high despite security professionals taking measures to protect them. Although database management system (DBMS) security continues to improve, gaps remain in providing real-time protection, proactively . . .

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For Infrastructure & Operations Professionals

This document is only available to Forrester clientsLet Someone Else Run The Data Center

Look To Managed Hosting As An ITO And Colocation Alternative

Cloud computing is all the rage right now, as it offers some exciting new models and possibilities for IT infrastructure and operations; however, some companies have had bad experiences with infrastructure outsourcing, while many others have requirements . . .

For Application Development & Program Management Professionals

The State Of Product Life-Cycle Management 2009

Increasingly, manufacturing and services firms are seeking out expanded, enterprisewide product life-cycle management (PLM) functionality to meet their complex product development requirements. To benchmark the state of this expansion, Forrester surveyed . . .

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For Vendor Strategy Professionals

IT Process Automation: Q4 2008 Market Update

Helping IT Through The Economic Storms

Efficiency and cost reduction are going to be the key IT words of 2009. With 35% of a typical IT budget spent on personnel, staffing represents the heaviest IT financial burden and is perceived as the easiest area to cut. In 2009, we expect that the general . . .

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For Security & Risk Professionals

The GRC Technology Puzzle: Getting All The Pieces To Fit

Breaking Down The Complex GRC Technology Landscape

At a time when the global business community struggles to enhance internal controls and maintain long-term viability, improvements in governance, risk, and compliance (GRC) programs can be well worth the investment. Technology plays an integral role in . . .

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For Sourcing & Vendor Management Professionals

Look To Managed Hosting As An ITO And Colocation Alternative

Managed hosting has evolved significantly since its initial focus on managed Web storefronts, to a more general-purpose delivery mechanism, including a form of IT outsourcing ideally suited for the midmarket. While it still pales in comparison to the . . .

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