For Customer Experience Professionals

Member Registration Plagues Health Plan Sites

Interviews Of 17 Health Plans Uncover The Need For Email Addresses

by Elizabeth Boehm, November 20, 2009

The Web is becoming a bigger part of health plans' member service and member communication strategies, but health plans struggle to drive adoption. Forrester recently interviewed customer experience professionals responsible for member service Web sites . . .

For Information & Knowledge Management Professionals

Harnessing Social Networking To Drive Transformation

by Rob Koplowitz, November 19, 2009

When one of the world's largest defense contractors says, "We need to move from a culture of 'need to know' to a culture of 'need to share,'" you stop and listen. Competing in an industry driven by the mantra "loose lips sink ships," BAE Systems has identified . . .

For Application Development & Program Management Professionals

Learn More About Your 2009 Business Analysts  (694 KB PPT)

by Mary Gerush, November 13, 2009

These data charts highlight more data from the Forrester Research/IIBA Q2 2009 Global Business Analyst Online Survey, first reviewed in the July 23, 2009, "Your 2009 Business Analysts: Know Them To Grow Them" report.

For Interactive Marketing Professionals

US Interactive Marketing Forecast By Industry, 2009 To 2014

by Shar VanBoskirk, November 11, 2009

Although interactive marketing is poised to grow at a 16% compound annual growth rate (CAGR) overall, not all industries will match this pace. Retail and financial services will own the largest share of all interactive marketing, while brand advertisers . . .

For B2B Market Research Professionals

The State Of Enterprise IT Services: 2009

Business Data Services North America And Europe

by Pascal Matzke, John C. McCarthy, November 6, 2009

As the global economic downturn continues to put pressure on IT budgets, companies are taking a variety of measures to get more value for the money spent on IT services. But unlike the last recession in 2001 to 2002, when outsourcing and offshoring benefitted . . .

For Customer Experience Professionals

PHRs: Scant Penetration And Lots Of Confusion

Consumers Report On Which Personal Health Records They're Using

by Elizabeth Boehm, November 4, 2009

In a recent Forrester survey, almost one-third of consumers reported having a personal health record (PHR) — the vast majority of which are from their health plan. Forrester doesn't believe it. These high adoption levels don't jibe with either past surveys . . .

For Customer Experience Professionals

Health Plan Provider Search Tools: It's Time For An Upgrade

by Elizabeth Boehm, October 29, 2009

Consumers tell us that online provider directory tools are convenient and reasonably easy to use but still fall short of helping them make decisions regarding where to get the best care for themselves and their families. To bring provider directories . . .

For Infrastructure & Operations Professionals

Virtual Machine Consolidation Ratio Benchmark, 2009

How Many Virtual Machines Can Enterprises Fit On A Single Physical Server?

by Rachel A. Dines, Galen Schreck, October 23, 2009

According to a recent Forrester survey, the physical to virtual consolidation ratio of server virtualization users varies significantly by company and industry. If your organization has implemented server virtualization but not realized the expected cost . . .

For Sourcing & Vendor Management Professionals

Trends: Selective Sourcing For IT Services  (718 KB PPT)

by Euan Davis, October 15, 2009

These data charts from Forrester's Enterprise IT Services Survey highlight market trends for selective sourcing. The data reveals that more firms are moving from selective sourcing to systematic multisourcing approaches and offers an industry insight . . .

For Customer Experience Professionals

Where To Find Help With Health Risk Assessments

Product Profiles For 10 Standalone HRA Solution Vendors

by Elizabeth Boehm, October 2, 2009

Health plans, employers, government agencies, and other healthcare stakeholders use health risk assessments (HRAs) as a means of understanding a population's baseline health behaviors and attitudes as well as for assessing progress over time. The growth . . .

For Customer Experience Professionals

The Customer Experience Generation Gap

Customer Experience Index Scores Across Five Generations And 12 Industries

by Bruce D. Temkin, September 30, 2009

Across most industries, Seniors give firms the highest marks for customer experience, and Gen Yers give them the lowest. The most significant exception is that Older Boomers give PC manufacturers the lowest scores. The difference across generations is . . .

For Enterprise Architecture Professionals

Global EA Drives Global IT: Case Studies

by Jost Hoppermann, September 24, 2009

More and more, large global enterprises are going for global modes of operation, including global IT and, in particular, globally used applications. Enterprise architecture (EA) is one of the crucial tools organizations should use to establish global . . .

For Infrastructure & Operations Professionals

Case Study: CryoPort Turns To Cloud Computing To Develop Tomorrow's New Vaccines

by James Staten, September 9, 2009

New-vaccine and pharmaceutical delivery is a very time-sensitive application to say the least, especially when uncertainty can skew test results. CryoPort and KLATU Networks teamed up to build a biological package tracking system that leveraged Amazon . . .

For Infrastructure & Operations Professionals

Best Practices: Infrastructure-As-A-Service (IaaS)

by James Staten, September 9, 2009

It seems as if every CIO comes back from a conference cocktail party demanding IT "move to the cloud." While this can mean many things, including using software-as-a-service, managed hosting, or application service providers, the demand often centers . . .

For Technology Sales Enablement Professionals

Demand Insights: Healthcare Budgets And Spending Trends

Data Shows Hospital IT Buyers Need Strong Business Cases And Proof Of ROI

by Eric G. Brown, September 2, 2009

Hospitals' historically lackluster IT spending continues through 2009, with the recurring themes of low outsourcing, tight budgets, and focus on operational stability over innovation. But after years of waiting for widespread adoption of electronic health . . .

For Customer Experience Professionals

Service Seekers Are More Loyal Than Price Seekers

Examining Four Segments Of Consumers Across 12 Industries

by Bruce D. Temkin, August 31, 2009

In previous research, Forrester created four segments of consumers based on their interest in low prices and good customer service: Service Seekers, Price Seekers, Price & Service Seekers, and Others. We examined the loyalty of these segments across . . .

For Customer Experience Professionals

CDHP Member Engagement Slips — Again

Health Plans Can't Count On Plan Design To Drive Healthcare Consumerism

by Elizabeth Boehm, August 26, 2009

Consumer-directed health plans (CDHPs) continue to experience rapid growth in adoption. But member engagement has declined for the second consecutive year. CDHP members are now less likely to use online health tools and actively manage their healthcare . . .

For Customer Experience Professionals

Consumers Respond To The Economic Downturn By Cutting Their Healthcare Spending

by Elizabeth Boehm, August 19, 2009

Congress is struggling with healthcare reform and debating issues like how to create a public plan and fund expanded coverage. But consumers have to make tough choices regarding their own health and finances today. Almost 40% of consumers report they . . .

For Customer Experience Professionals

Health Plans' Cross-Channel Service Imperative

Self-Service Success Requires Strong Integration With Phone Channels

by Elizabeth Boehm, August 12, 2009

More than half of US online, nonelderly, commercially insured consumers have visited their health plan's Web site last year. Once there, members avail themselves of an array of administrative tools like finding a doctor, checking a claim, and checking . . .

For B2B Market Research Professionals

The State Of SMB IT Budgets: 2009

Business Data Services North America And Europe

by Heidi Lo, Andrew Bartels, August 7, 2009

This document provides SMB highlights of an extensive data set collected via Forrester's Enterprise And SMB Global IT Budgets And Spending Survey, Q2 2009. Overall, the global recession has made CIOs and IT decision-makers cut back their IT budgets, with . . .

For Infrastructure & Operations Professionals

IT Compliance: From Painful To Pleasant

by Khalid Kark, July 31, 2009

With increasing workforce mobility and the extension of the business supply chain globally, organizations are struggling to keep up with increasing corporate and regulatory compliance requirements. Regulations such as the Health Insurance Portability . . .

For Customer Experience Professionals

Health Plans Face A Member Experience Crisis

by Elizabeth Boehm, July 28, 2009

Health plan member experience is broken. Not only do members pan their health plan experiences across the board, but those who use health plan service solutions more frequently are less satisfied with their overall health plan experiences. Fixing this . . .

For Security & Risk Professionals

Healthcare Security: Ready Or Not, Here It Comes

Applying Five Cardinal Rules Of Information Security To Healthcare Companies

by Khalid Kark, July 24, 2009

The US Congress enacted the Health Insurance Portability and Accountability Act (HIPAA) in 1996. The security and privacy rules took effect in 2003, but none of this really improved the overall state of information security across the healthcare industry. . . .

For Customer Experience Professionals

Who Wants Low Prices Or Good Customer Service?

Examining Four Segments Of Consumers Across 12 Industries

by Bruce D. Temkin, July 23, 2009

In previous research, Forrester found that US consumers looked for good customer service more often than lower prices. To understand this dynamic in more detail, we created four segments of consumers: Service Seekers, Price Seekers, Price & Service . . .

For Infrastructure & Operations Professionals

Case Study: Aspirus Lowers IT Costs By Consolidating Client Security And Management

Single-Sourcing Client Security And Management Eases Desktop Management

by Natalie Lambert, July 16, 2009

Companies are constantly challenged by the ever-increasing number of tools needed to ensure the security of their PCs. Aspirus, a Wisconsin-based healthcare provider, found that too many best-of-breed tools were being used to secure and manage its PC . . .