Building Your Business' Mobile Strategy

Air Date: Monday, August 25, 2008

Cost: $250


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Presented By:

Benjamin Gray

Benjamin Gray
Analyst
Forrester Research, Inc.

Who should attend: IT Infrastructure & Operations professionals

Description:

As wireless networks and mobile device hardware mature, businesses are becoming mobile enterprises to improve business processes and customer satisfaction. Companies have discovered that the organic growth of mobile solutions, such as rogue access points or redirected email, creates device management and security challenges that are hard to manage. Firms are building corporate mobile policies to mitigate security risks. A mobile policy should contain three elements: 1) a mobility framework that establishes the guidelines for what devices and applications are supported; 2) a security policy that defines which processes and technologies are used to secure the data on devices — and the transport layer; and 3) device management and support that describes how IT will manage mobile devices and support mobile users with remote help desk, applications installations, and maintenance. Finally, for a mobile strategy to be successful, IT must build a rollout and training plan to minimize customer adoption and support issues.

Agenda:

  • Firms are embracing mobility to meet business challenges.
  • Building your business's mobile strategy
  • Key mobile device management and security elements
  • Trends that will help shape the future of business mobility

Vendors mentioned: Apple, Google, HP, Microsoft, Motorola, Nokia, Palm, Research In Motion, Sybase iAnywhere, Symbian

Related Research:

Build Your Business's Mobile Strategy Around Device Management And Security

by Benjamin Gray, July 22, 2008

The Business Mobility Imperative

by Chris Silva, Benjamin Gray, June 09, 2008

Answering The Most Frequently Asked Mobile Device Management Questions

by Benjamin Gray, April 18, 2008

Forrester TechRadar™: Enterprise-Class Mobile Devices And Management Solutions, Q1 2008

by Benjamin Gray, January 31, 2008

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