The Customer Experience Review, Q3 2008

Air Date: Friday, September 26, 2008

Cost: $250

Couldn't Attend This Teleconference?

You can still listen to or watch the teleconference at a time that's convenient for you. We offer the hourlong archived teleconferences in MP3 format (audio only) or in WebEx format (audio with PowerPoint slides). Choose the format that is convenient for you.

Presented By:

Who should attend: Customer Experience professionals

Description:

This teleconference will serve as a guide for customer experience professionals seeking an overview of recent Forrester research for their role. Attendees will also get a sneak peak at upcoming reports relevant to them. The speakers will start by highlighting the most significant data points, findings, and recommendations of the past quarter. Next, they will take a more in-depth look at our newest series of reports, focusing on best practices for online branding. Finally, they will share titles and topics for new research coming out in the third quarter of 2008.

Agenda:

• Highlights of third-quarter research for customer experience professionals
• Top recommendations from our recent report on how to create a compelling online representation of your brand
• Overview of new findings about how customer experience correlates with loyalty
• Preview of upcoming reports on usability and user experience

Related Research:

Web Site Copy That Builds Brands

by Ron Rogowski, July 01, 2008

A Closer Look At Customer Experience And Loyalty

by Bruce D. Temkin, August 04, 2008

Department Stores' Cross-Channel Experience, 2008

by Vidya L. Drego, August 07, 2008

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.