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Air Date: Wednesday, June 24, 2009
Cost: $250
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George Lawrie
Principal Analyst
Forrester Research, Inc.
Who should attend: CIOs
Description:
Distributed firms like retailers, look to differentiate from online competitors through customer experience and service. The pressure is on CIOs to deliver infrastructure, platforms, applications, and processes that continue to provide resilient and responsive transaction support but also deliver, through the network, experience-based differentiation and personalization across any channels that consumers choose. In order to manage this, a new generation of processes must incorporate intelligence and predictive analytics based on the sum of enterprise knowledge about contracts, customers, and offerings. New processes must enable customer service associates to interact with consumers in the context of the sum of the enterprise's knowledge.
Agenda:
Vendors mentioned: Blue Wolf, BMC, Cisco, Daptiv, DigiPoS, Fujitsu, Google, Microsoft, MokaFive, Reflexis, RMB, SaaSPoint, Tomax, Torex, Wipro
Technical requirements:
An Internet connection and a one-time download of the WebEx™ Player are required.
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