Enterprise Adoption Of Green IT Practices
Air Date: Wednesday, July 23, 2008
Cost: $250
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Presented By:
Christopher Mines
Senior Vice President
Forrester Research, Inc.
Who should attend:
Description:
Forrester has completed its third survey of enterprise IT professionals to understand the state of green IT awareness and adoption in corporate computing. Our latest survey results show continuing advancement of both awareness and activity, but the adotion of green IT varies significantly by geography and industry.
Vendor Strategy professionals looking to position their products and their firm to capture enterprises' growing green mindshare must tune their messaging to match these important variables.
Agenda:
- Enterprise IT's environmental awareness remains high.
- Awareness is increasingly translated into action.
- Companies have a mix of motivations for pursuing green IT.
- IT organizations are enabling the greening of other business processes.
Vendors mentioned: HP, IBM, Sun, Dell, Cisco, and others.
Related Research:
More Green Progress In Enterprise IT
by Christopher Mines, May 16, 2008
Technical requirements:
An Internet connection and a one-time download of the WebEx™ Player are required.
