Global Online Population Forecast, 2008-2013

Air Date: Wednesday, July 22, 2009

Cost: $250


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Presented By:

Zia Daniell Wigder

Zia Daniell Wigder
Senior Analyst
Forrester Research, Inc.

Who should attend: eBusiness & Channel Strategy professionals

Description:

Despite the global economic slowdown, worldwide Internet growth continues unabated. By 2013, there will be 2.2 billion Internet users in the world. While every region's Internet population is projected to grow, Asia remains the biggest global growth engine — over the next five years, for example, China's online user base is expected to grow by more than 50%, while India's will user base will double. Although online population does not immediately correlate with online spending, multinational businesses must understand the dynamics of the shifting global online population to ensure they are positioned to capitalize on emerging international opportunities.

Agenda:

  • The global online population today
  • Prioritizing international initiatives
  • Quantifying the costs of your international initiative

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Related Research:

Translation And Localization Of Retail Web Sites

by Zia Daniell Wigder, May 29, 2009

Global Expansion Through International Shipping

by Zia Daniell Wigder, March 25, 2009

Global Web Site Spending: Benchmarking Spending On International Offerings

by Zia Daniell Wigder, February 12, 2009

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