How Will The Economic Downturn Impact Mobile Operators?

Air Date: Thursday, December 04, 2008

Cost: $250


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Presented By:

Pete Nuthall

Who should attend: Consumer Product Strategy professionals

Description:

The economic downturn won't put a dent in the European mobile penetration rate of 84%, but mobile services providers are feeling the impact of reduced usage and spending as consumers review their regular outgoings. The biggest impact will fall upon future mobile data users, the result will be a growing polarization of the mobile base.

Agenda:

  • The impact on future planning
  • How the downturn has already influenced mobile purchasing influences
  • Mobile operators re-energize Sim-only propositions
  • The impact on the mobile data story

Related Research:

The Economic Downturn Sets Back The European Mobile Consumer Market

by Pete Nuthall, October 24, 2008

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