Personal Health Records: Separating Hype From Reality

Air Date: Friday, March 06, 2009

Cost: $250


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Presented By:

Elizabeth Boehm

Elizabeth Boehm
Principal Analyst
Forrester Research, Inc.

Who should attend: Customer Experience professionals

Description:

Employers and health plans want consumers to adopt online personal health records (PHRs) in hopes of containing health costs through better healthcare choices. Unfortunately, consumers have yet to show much interest. A little less than one-third of consumers currently track any personal health information, and most records are too anemic to provide much value. So what¿s all the fuss? Where is this market now and where is it headed?

Agenda

  • Which consumers use online PHRs?
  • How are vendors addressing this market?
  • What will the future look like?

Vendors mentioned: ActiveHealth, Google Health, and Microsoft HelathVault.

Related Research:

Have Consumers Caught Up To Industry PHR Buzz?

by Elizabeth Boehm, October 30, 2008

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