SAP Jam Session: What Should SAP Clients Know About SAP Product Strategy?

Air Date: Monday, March 22, 2010

Cost: $250


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Presented By:

Paul D. Hamerman

Paul D. Hamerman
Vice President, Principal Analyst
Forrester Research, Inc.

John R. Rymer

John R. Rymer
Vice President, Principal Analyst
Forrester Research, Inc.

Alexander Peters, Ph.D.

Alexander Peters, Ph.D.
Principal Analyst
Forrester Research, Inc.

William Band

William Band
Vice President, Principal Analyst
Forrester Research, Inc.

Roy C. Wildeman

Who should attend: Application Development & Delivery professionals, CIOs, and Business Process professionals

Description:

The Jam Sessions consist of four condensed WebEx panel sessions. Forrester's SAP watchers educate clients on everything they need to know about becoming more successful in working with one of the world's most powerful software firms.

In this first session, participants learn how SAP's product portfolios and technology strategy for enterprises and SMB clients are evolving. They hear Forrester analysts debate the merits of SAP's product offerings, technology architecture innovations, and its likely success in providing software-as-a-service (SaaS) offerings.

Agenda:

  • Recent top management changes at SAP — what they mean for the company's current situation and overall direction
  • SAP's broad product strategy focus — how it is arrayed against market segments by company size (i.e., enterprise and SMB) and industry segments and alternative deployment models, including SaaS and partner hosting
  • SAP's evolving technology strategy — from the NetWeaver middleware stack to new initiatives related to in-memory computing, social networks, mobile devices, SaaS platforms, and rich Internet UIs
  • SAP's sustainability initiatives — its white space and partnership strategies for extending the ERP footprint
  • SAP's support of evolving requirements — customer relationship and case management

Related Research:

SAP Will Retrench With NetWeaver

by John R. Rymer, November 12, 2009

Business Process Professionals Must Champion Sustainability In This Era Of Shortages And Risks

by Alexander Peters, Ph.D., December 14, 2009

Market Overview: PLM Deployment Support

by Roy C. Wildeman, October 21, 2009

Trends 2010: ERP Applications

by Paul D. Hamerman, December 17, 2009

Trends 2009: Customer Relationship Management

by William Band, December 11, 2008

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.

Event Information

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