SAP Jam Session: What Should SAP Clients Know About SAP Product Strategy?
Air Date: Monday, March 22, 2010
Cost: $250
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Presented By:
Paul D. Hamerman Vice President, Principal Analyst Forrester Research, Inc.
John R. Rymer Vice President, Principal Analyst Forrester Research, Inc.
William Band Vice President, Principal Analyst Forrester Research, Inc.
Roy C. Wildeman
Who should attend: Application Development & Delivery professionals, CIOs, and Business Process professionals
Description:
The Jam Sessions consist of four condensed WebEx panel sessions. Forrester's SAP watchers educate clients on everything they need to know about becoming more successful in working with one of the world's most powerful software firms.
In this first session, participants learn how SAP's product portfolios and technology strategy for enterprises and SMB clients are evolving. They hear Forrester analysts debate the merits of SAP's product offerings, technology architecture innovations, and its likely success in providing software-as-a-service (SaaS) offerings.
Agenda:
Recent top management changes at SAP — what they mean for the company's current situation and overall direction
SAP's broad product strategy focus — how it is arrayed against market segments by company size (i.e., enterprise and SMB) and industry segments and alternative deployment models, including SaaS and partner hosting
SAP's evolving technology strategy — from the NetWeaver middleware stack to new initiatives related to in-memory computing, social networks, mobile devices, SaaS platforms, and rich Internet UIs
SAP's sustainability initiatives — its white space and partnership strategies for extending the ERP footprint
SAP's support of evolving requirements — customer relationship and case management