Sizing The Market For Web 2.0 Technologies

Air Date: Tuesday, November 13, 2007

Cost: $250

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Presented By:

Who should attend: Vendor Strategy professionals and Technology Marketing professionals

Description:

To register please contact Client Support at 617/613-5730 or 1-866-Forrester or at +44 20 7323 7730 (from Europe). Online registration for this teleconference is now closed.

Who should attend: Strategy professionals, Technology Marketing and Sales professionals.

Description

A quantitative look at the size and shape of the business Web 2.0 market and forecast through 2012. This session will examine both Web 2.0 marketing tools as well as Web 2.0 employee productivity and collaboration tools.

Agenda

• How are enterprises and SMBs engaging Web 2.0?
• What major drivers are pushing the market for Web 2.0 tools?
• What will the future hold for Web 2.0 in the enterprise?
• How should smart Web 2.0 vendors maximize revenue?

Vendors mentioned: Atlassian, Awareness, BEA, Communispace, IBM, Jive Software, Kapow, KnowNow, Leverage Software, Microsoft, NewsGator, Six Apart, Traction Software, and WordPress.

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.