The State Of Collaboration And Social Software Adoption: 2010

Air Date: Monday, May 03, 2010

Cost: $250

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Presented By:

Who should attend: Technology Marketing professionals

Description:

Collaboration and social technologies have been hot items for business leaders during the recession-plagued years of 2008 and 2009, and we see this continuing. Why? The rapidly changing business landscape — globalization, mobile workers, and increased emphasis on efficiency — has made these tools exceedingly important for collaboration, marketing, and product development efforts. Technology Product Management & Marketing professionals at vendors selling these technologies obviously see opportunity, but what is it exactly, and how do they take advantage? This teleconference examines how businesses are adopting these technologies and how that will develop over the next five years, giving product managers and marketers a guide on how to develop and position their offerings.

Agenda:

• The collaboration software market continues to grow.
• The social software market comes into its own.
• The crowded market demands differentiation.

Related Research:

Business Web 2.0 Buyer Profile: 2010

by TJ Keitt, April 28, 2010

The State Of Collaboration Software Adoption

by TJ Keitt, April 2, 2010

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.