Who Can Help With Your Search Marketing?

Air Date: Friday, January 30, 2009

Cost: $250

Couldn't Attend This Teleconference?

You can still listen to or watch the teleconference at a time that's convenient for you. We offer the hourlong archived teleconferences in MP3 format (audio only) or in WebEx format (audio with PowerPoint slides). Choose the format that is convenient for you.

Presented By:

Who should attend: Interactive Marketing professionals

Description:

With marketers concerned about the recession, they're more frequently relying on tools that are cost effective and easy to measure — like search marketing. With search marketing programs getting bigger and more sophisticated, marketers must demand top notch help from the right agency partners.

This presentation reviews the findings from the Q1 2009 Forrester Wave™ on Search Marketing Agencies to help marketers determine who their best possible partners will be.

Agenda:

• Who are the top search marketing agencies?
• What differentiates one agency from the next?
• How should a marketer select a search marketing agency?

Vendors mentioned:360i, icrossing, impaqt, iprospect, oneupweb, razorfish, reprise media

Related Research:

The Forrester Wave™: Search Marketing Agencies, Q4 2006

by Shar VanBoskirk, November 21, 2006

Interactive Marketing Channels To Watch, 2008

by Shar VanBoskirk, August 29, 2008

The Interactive Marketing Maturity Model

by Shar VanBoskirk, November 19, 2008

US Interactive Marketing Forecast, 2007 To 2012

by Shar VanBoskirk, October 10, 2007

Technical requirements:

An Internet connection and a one-time download of the WebEx™ Player are required.