Trends Report

The Economic Necessity Of Customer Service

Five Recession-Busting Strategies To Cut Service Costs And Increase Sales

January 21st, 2009
NP
Natalie Petouhoff, Ph.D.
With contributor:
Sharyn Leaver

Summary

In this economic climate, no one can afford to lose a customer. Rather than halting spending, smart customer service executives will use this economic downturn as an opportunity to regroup and reprioritize. What should they focus on? Top customer service recession-busting strategies that cut costs and generate more revenue include: proactive chat, agent-customer co-browsing, online customer communities, unified communications, and multichannel knowledge management.

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