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Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Rob serves CIO Professionals with research in the areas of information workplace and collaboration strategy. Rob delivers strategic guidance, helping enterprises define enterprise solutions that drive efficiency and competitive differentiation. His current research focuses on core elements of collaboration strategy, including collaboration platforms, workspaces, and enterprise social strategy.
Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy. Most recently, he was director of product management at Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing at Oracle Corporation, where he focused on Oracle's content, collaboration, portal, and business intelligence offerings. He also spent fifteen years in consulting working for Lotus/IBM and other global software services firms with a focus on corporate collaboration.
Rob holds a B.A. in economics from the University of California, Davis.
We are hard at work finalizing the content for the upcoming keynotes at Forrester's "Winning The Dynamic Digital Consumer In China" summit next week in Shanghai (#ForrForum). I'm so...
I'm still riding a high from Forrester's first ever event in China two weeks ago on March 20th entitled "Winning The Dynamic Digital Consumer In China" (#ForrForum). Approximately 200...
The barometer of success for today's eBusiness and channel strategy professionals is changing rapidly. The emergence of new connected devices, global...

I'm thrilled to announce that I'll be moving to Beijing, China later this month to lead Forrester's efforts in the Asia Pacific region to specifically support marketing & strategy...
UPDATE: We have changed the date of the event to March 20, 2013! I'm excited to announce that the theme for our inagural APAC Marketing & Strategy Summit, to be held on March 20, 2013 at the Le...
I'm excited to announce that the theme for this year's Consumer Forum, to be held from Oct. 27-28 at the Hilton Chicago, is "Delivering Optimized Product Experiences Across Customer...
After almost 10 years at Forrester, I'm incredibly lucky to now lead the team dedicated to making eBusiness & Channel Strategy Professionals successful every day. And, more than ever, senior...
The opportunity China represents is undeniable, especially in light of the stalled economic recovery in both North America and Europe. However, as I write in my new report out today "Select The Right...
We are actively recruiting for two research positions in our Beijing, China Forrester office! China is one of the most lucrative and dynamic markets for global firms today. And, marketing, commerce &...
I'm thrilled that Sona Chawla will be a keynote speaker at Forrester's Consumer Forum in just over three weeks! As the President of e-Commerce, Sona oversees operations and leads the...
With a big splash, we recently launched a significant idea and theme for eBusiness & Channel Strategy professionals for 2011 and beyond called agile commerce. In the report "Welcome To The Era...
Patty Gaumond is one of our featured keynote speakers at Forrester's Consumer Forum next week in Chicago. As Vice President of Enterprise Internet Solutions at State Farm...
0in;line-height:16.8pt;background:white">We have just opened a Senior Analyst position focused on helping Marketing & Strategy professionals out of Forrester’s Sydney, Australia...
Vet Interactive Agencies Against Four Key Criteria To Effectively Drive Your Marketing In China
The opportunity for interactive marketing professionals to reach and win Chinese consumers via digital channels is enormous. But the threat of failure looms just as large for brands with a shallow...

I'm wildly excited for Forrester's upcoming Consumer Forum entitled "Unleash Your Organization To Serve Empowered Customers," and I hope you are as well. Carrie Johnson, who leads our...
Late last night, James McQuivey and Brian Walker performed dry runs of their upcoming keynotes for Forrester's Consumer Forum 2011 (#FCF11). I'm so excited for all of you to...