Rob Koplowitz

Vice President, Principal Analyst serving CIOs

Rob serves CIO Professionals with research in the areas of information workplace and collaboration strategy. Rob delivers strategic guidance, helping enterprises define enterprise solutions that drive efficiency and competitive differentiation. His current research focuses on core elements of collaboration strategy, including collaboration platforms, workspaces, and enterprise social strategy.

Previous Work Experience

Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy. Most recently, he was director of product management at Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing at Oracle Corporation, where he focused on Oracle's content, collaboration, portal, and business intelligence offerings. He also spent fifteen years in consulting working for Lotus/IBM and other global software services firms with a focus on corporate collaboration.


Education

Rob holds a B.A. in economics from the University of California, Davis.

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  • Gene Cao
  • Past 18 months
  • For Sourcing & Vendor Management Professionals

    Report:Market Overview: Data Center Services In China

    Traditional Market Leaders Must Adapt To A Rapidly Shifting Market

    Forrester believes that the explosive growth of emerging data center services like as-a-service and virtual private cloud services over the next three to five years will spark increased demand from...

    • Downloads: 203
  • For Sourcing & Vendor Management Professionals

    Report:Outsourcing In China: Key Lessons Learned

    Multinational Corporations Are Increasingly Considering Outsourcing To Local Vendors

    Most leading multinational corporations (MNCs) have already established their business in mainland China, and now other MNCs are planning to expand their go-to-market plans in the world's...

    • Downloads: 168
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Database Appliances Are Gaining Momentum In China

    Hardware-Centric Solutions Continue To Have Strong Local Appeal

    Mature IT customers in China are facing challenges in analyzing large data sets. Demand for database appliances — a combination of hardware and software integrated with and optimized for a...

    • Downloads: 123
  • For Vendor Strategy Professionals

    Charts & Figures:Demand For Third-Party Providers Of Business Services In China Is Steadily Increasing

    Businesses Now Have More Options To Drive Competitive Differentiation In China

  • For Sourcing & Vendor Management Professionals

    Report:China's SAP Services Market Is In Flux

    Sales To SMBs And Expansion In Tier Three And Tier Four Cities Are The Market's Key Growth Engines

    The major SAP services customer base in China is evolving from large enterprises to small and medium-size businesses (SMBs) — an evolution that parallels SAP China's business transformation....

    • Downloads: 103
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Lessons Learned From Outsourcing In China: Part 2

    Local Vendors Are Ready to Be On MNCs' Radar

    This report follows up on an outsourcing services market report published in Q3 2012 that outlined key lessons for multinational corporations (MNCs) seeking to leverage outsourcing engagements in...

    • Downloads: 98
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Market Overview: IT Services In China, 2013

    Businesses Now Have More Options To Drive Competitive Differentiation In China

    China has entered a new phase of economic development, driven by government focus on expanding the domestic market. This transition will have a significant impact on private and public organizations...

    • Downloads: 71
  • For Sourcing & Vendor Management Professionals

    Blog:Consolidation Of The Chinese IT Services Market: The Race To Delivery Maturity

    Gene Cao, Frederic Giron, Michael Barnes On August 10, rival IT outsourcers hiSoft and VanceInfo announced their intention to merge. The resulting entity will comprise a much bigger organization,...

    • For Sourcing & Vendor Management Professionals

      Blog:Local Outsourcing Providers Should Be On Your Radar In China

      Over the past three years, multinational companies’ (MNCs’) approach to outsourcing in China has steadily matured as they seek to leverage broader outsourcing models and source from a...

      • For Sourcing & Vendor Management Professionals

        Blog:Are You Ready For China's Outsourcing Market?

        Dear Forrester Community, I would like to take couple of minutes to introduce myself and the research topics I’m working on. I came to Forrester through the acquisition of Springboard Research...

        • For Sourcing & Vendor Management Professionals

          Blog:Microsoft Public Cloud Services Land In Mainland China

          with Rita Xia On November 2 in Shanghai, Microsoft announced the availability of Office 365 and Windows Azure services for customers in mainland China; both have been available in Hong Kong for...

           
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