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Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.
Processes: The Data Management Playbook
Forrester clients describe their data governance work as long on effort, but limited in success. Clients describe an inability to sustain data governance beyond a project, feel it is too...

Performance Management: The Information Strategy And Architecture Playbook
As capability maps become the prevailing form for modeling business architectures, capability-based planning is growing into an effective practice to map organizations' general path forward....
Assessment: The Data Management Playbook
Enterprise architects who drive data management strategy must contend with new data source platforms and complex consumption and analysis scenarios. Current data management systems were built as...

Benchmarks: The Innovation Playbook
While innovation is a hot topic among most of the organizations we work with, our recent survey of IT leaders indicates that a minority of firms have formalized their practices and processes. Only...

The BT Governance Collection: Practitioners' Experiences
As technologies and markets change rapidly, senior executives need to revisit traditional IT governance. They need to identify and deploy next-generation practices to support the CIO's transition...

The BT Governance Collection: Communications
Implementing strong business technology (BT) governance is on the agenda for many organizations as they continue the seemingly endless pursuits of aligning IT and business strategy, getting more...
Assessment: The Business Intelligence Playbook
Forrester's business intelligence (BI) maturity self-assessment model helps BI professionals quickly assess the maturity of their current-state environments. It also allows BI pros to benchmark their...
Processes: The CRM Playbook
This report prescribes solution governance best practices for application development and delivery (AD&D) professionals who implement "cloud" customer relationship management (CRM) solutions. While...

The BT Governance Collection: Outcomes And Processes
Business technology (BT) governance concerns itself with decisions around investing in IT-enabled business change. As an integral part of business strategy, BT governance is exercised by senior...

The BT Governance Collection: Stakeholders And Structures
Enterprise governance is about decision rights: who has input into decisions, who makes them, how are outcomes measured, and who is held accountable for those outcomes. Business technology (BT)...
Developing a cohesive information strategy that can deliver on current and future business needs is challenging. Building an information architecture is a highly collaborative endeavor, and to...
Assessment: The Information Strategy And Architecture Playbook
Information workers thrive or falter depending on their ability to get the information they need quickly and easily, with high confidence that it's the right information. Enterprises need to protect...
The BT Governance Collection: Principles And Strategies
"Good" technology governance is business technology (BT) governance — a conscious effort by senior executives to establish strategies, structures, processes, and measurements for the management...

Governance: The Innovation Playbook
Does your organization struggle to innovate? As organizations work to acquire and maintain competitive differentiation in a global marketplace, they often look to innovation as a key strategic...

Encourage Cloud Consumption The Right Way
You know your company is using cloud services; our Forrsights Software Survey, Q4 2011 shows that the average enterprise has between four and 12 software-as-a-service (SaaS) services in use already,...

Governance: The EA Method Playbook
In an era of rapid business change, IT governance is often seen as a barrier. Governance too frequently means delay, overhead, and inflexible standards and strategies leading to missed opportunities...

Performance Management: The Innovation Playbook
In today's rapidly changing global marketplace, an organization's innovation process is critical to competitive survival, regardless of the industry. Innovation takes many forms ranging from small,...
Policy And Procedures: The Social Business And Collaboration Playbook
A clear social business policy is an essential guide for employees using social and collaboration tools for customer engagement and for internal or partner collaboration. While it takes a...
Business Impact: The Innovation Playbook
"Innovate or die" is not just a catchy slogan — it's the nature of business today. Shortened business cycles, competitors entering and establishing market presence overnight, and social...

Portfolio Management: The Innovation Playbook
While many organizations believe that they can generate innovative ideas, few have defined processes to empirically evaluate the ideas and make the proper funding decisions on a case-by-case basis....

Understanding The Fragmented Platform-As-A-Service Market
Platform-as-a-service (PaaS) is a confusing category, as the term "PaaS" is applied to cloud services with very different capabilities — and new options are appearing every month. Many...
This report outlines the high-level business impact of Forrester's solution for enterprise architecture (EA) executives working on building a high-performance EA practice. Describing the added...

The IT services market in Asia Pacific is highly fragmented with greatly differentiated maturity levels and spending behaviors. Forrester believes that a combination of business drivers (the...
Large, cross-functional business process management (BPM) programs cannot function without well-designed governance, undertaken with substantial involvement from business stakeholders and process...