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120 results in Reports

  • Benchmarks
  • For Marketing Leadership Professionals

    Report:Benchmark Your North American Social Marketing Efforts

    Benchmarks: The Social Marketing Playbook

    North American marketers have fully embraced social tactics to help them meet their reach, depth, and relationship objectives, using an average of 7.5 social tactics each. In this report, we show you...

    • Downloads: 6
  • For Application Development & Delivery Professionals

    Report:Optimize Long-Term Application Effectiveness And Value

    Benchmarks: The Business Applications Playbook

    Firms invest millions in application software — money that they might otherwise invest in new sales and distribution partnerships or new plants and machinery. Traditional arguments about...

    • Downloads: 82
  • For Application Development & Delivery Professionals

    Report:Forrester's Business Application Benchmark Self-Assessment Tool

    Application development and delivery professionals should benchmark their application portfolios and governance processes to help their stakeholders understand how investing in applications...

    • Downloads: 9
  • For Infrastructure & Operations Professionals

    Report:Brief: Strategic Benchmarks 2014: Storage

    Infrastructure and operations (I&O) executives and their engineering teams often ask Forrester for technology adoption data to understand which new innovations their peers have adopted to manage fast...

    • Downloads: 136
  • For eBusiness & Channel Strategy Professionals

    Report:Benchmarking B2B eCommerce Sales And Marketing Initiatives

    Benchmarks: The B2B eCommerce Playbook

    Forrester partnered with Internet Retailer magazine to survey business-to-business (B2B) eCommerce professionals and produce first-of-their-kind sell-side B2B eCommerce benchmarks. The survey...

    • Downloads: 224
  • For Security & Risk Professionals

    Report:Benchmark The Performance Of Your GRC Program

    Benchmarks: The GRC Playbook

    The role of governance, risk, and compliance (GRC) continues to evolve and become more influential and visible within organizations in all industries. Business leaders are placing greater emphasis on...

    • Downloads: 178
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Transform Customer Processes And Systems To Improve Experiences

    Executive Overview: The CRM Playbook

    This report is the executive overview of Forrester's solution for application development and delivery (AD&D) professionals looking to implement customer relationship management (CRM) strategies and...

    • Downloads: 1565
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Use Services Benchmarks To Improve Outsourcing Relationships

    Benchmarks: The Services Sourcing Playbook

    Services outsourcing contracts are snapshots of outsourcing relationships, ones which reflect the desired relationship when the contract is signed. But life goes on, and services relationships change...

    • Downloads: 179
  • For CIO Professionals

    Report:Year-End 2013 IT Budget Benchmarks

    How Forrester's Forrsights Data Can Help CIOs Prepare For 2014

    CIOs often request IT budget benchmarks. In this report, we have provided these benchmarks using data from our Forrsight's IT Budgets And Priorities Survey, Q4 2013. However, it's easy to misuse IT...

    • Downloads: 841
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Benchmark Against Best Practices To Optimize CRM Performance

    Benchmarks: The CRM Playbook

    To succeed in the age of the customer, application development and delivery (AD&D) professionals who support front-office business processes cannot afford failed technology initiatives. But how do...

    • Downloads: 193
    • Rating:
  • For Enterprise Architecture Professionals

    Report:Can You Give The Business The Data That It Needs?

    Benchmarks: The Data Management Playbook

    Business leaders tell Forrester that they don't want more data; they want trusted data and an easier path to understand what it means. To get there, enterprise architects and application developers...

    • Downloads: 415
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Embrace Continuous Improvement To Power Customer Service Operations

    Continuous Improvement: The Contact Centers For Customer Service Playbook

    Companies struggle to deliver reproducible, effective, and personalized customer service that meets customer expectations and doesn't break the bank. Application development and delivery...

    • Downloads: 234
    • Comments: 1
  • For Marketing Leadership Professionals

    Report:Benchmarking Social Marketing Efforts In China

    Marketing leadership professionals work hard to win hypersocial Chinese consumers, but most don't know whether their social marketing efforts in China are keeping pace with those of their peers at...

    • Downloads: 133
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Benchmark Your BI Environment

    Benchmarks: The Business Intelligence Playbook

    Organizations increasingly realize the necessity of quantitatively measuring the performance of their enterprise software and applications. But quantitative measurements of the performance of...

    • Downloads: 370
  • For Security & Risk Professionals

    Report:Understand The State Of Data Security And Privacy: 2013 To 2014

    Benchmarks: Data Security And Privacy Playbook

    Throughout the year, Forrester analysts engage in hundreds of discussions with vendors and end users about data security and privacy. Analysis of B2B survey data from Forrester's Forrsights Security...

    • Downloads: 1497
    • Comments: 1
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Agile Metrics That Matter

    Benchmarks: The Agile And Lean Playbook

    Tomorrow's great application development and delivery (AD&D) leaders will be those who focus on delivering constant value and incremental improvement to their businesses. As changes to development...

    • Downloads: 729
    • Rating:
  • For CIO Professionals

    Report:Benchmarking Technology's Effect On Employee Engagement

    Benchmark: The Workforce Experience Playbook

    We've all seen the headlines: "The Nature Of Business Is Changing!" "Employees Demand Flexibility!" "Younger Workers Want To Use Social Tools!" Business leaders study these trends in an effort to...

    • Downloads: 277
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:Benchmarking Your Growing B2B eBusiness

    Engaged in a never-ending battle for the most effective people, processes, and technologies, business-to-business (B2B) companies must be keenly aware at all times of where they stand versus their...

    • Downloads: 299
    • Rating:
  • For Sales Enablement Professionals

    Report:Evaluate Your Channel Partner Loyalty Initiative

    Benchmarks: The Channel Partner Loyalty Playbook

    In 2012, Forrester surveyed channel professionals to get a pulse on the progress vendors are making toward successfully building channel partner loyalty programs. The results show that the majority...

    • Downloads: 224
    • Rating:
  • For CIO Professionals

    Report:Benchmark The Use Of Your Social Business And Collaboration Systems

    Benchmarks: The Social Business And Collaboration Playbook

    Social business and collaboration (SBC) takes place independently of any specific technology, tool, or service. For example, employees constantly meet to choose how to adjust plans; customers...

    • Downloads: 423
    • Rating:
  • For CIO Professionals

    Report:Benchmarking Mobile Engagement: Consumers And Employees Outpace CIOs' Readiness

    Benchmark: The CIO's Mobile Engagement Playbook

    Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...

    • Downloads: 496
    • Rating:
  • For Infrastructure & Operations Professionals

    Report:Strategic Benchmarks 2013: IT Infrastructure

    Benchmarks: The IT Infrastructure Playbook

    This report provides IT infrastructure and operations (I&O) professionals with strategic benchmarks to compare their IT infrastructure budgets, priorities, motivations, and technology adoption to...

    • Downloads: 1207
    • Rating:
  • For CIO Professionals

    Report:CIOs Are Not Ready To Support Business Innovation

    Benchmarks: The Innovation Playbook

    While innovation is a hot topic among most of the organizations we work with, our recent survey of IT leaders indicates that a minority of firms have formalized their practices and processes. Only...

    • Downloads: 615
    • Comments: 1
    • Rating:
  • For Enterprise Architecture Professionals

    Report:Benchmark Business Architecture Performance

    Benchmarks: The Business Architecture Playbook

    Strategic change initiatives are proliferating in organizations. To facilitate execution of these initiatives, firms are investing in business architecture (BA) to help assess and plan them —...

    • Downloads: 467
  • For Sourcing & Vendor Management Professionals

    Report:Good Software Deals Balance Price, Flexibility, And Risk Mitigation

    Metrics: The Strategic Software Sourcing Playbook

    This report describes the metrics that form part of Forrester's solution for sourcing and vendor management (SVM) executives who are moving to strategic software sourcing. Too many sourcing...

    • Downloads: 255