Forrester

For Application Development & Delivery Professionals

Report:CRM Solutions For The Retail And Wholesale Trade

Solutions To Support Key Customer-Facing Business Processes

Forrester reviewed 24 CRM suite solutions to understand their strengths and weaknesses in supporting 10 key cross-functional processes in the retail and wholesale trade: 1) trade promotion; 2)...

• Downloads: 1149

For Application Development & Delivery Professionals

Report:Hands-On Retail Pricing Execution

How To Streamline Retail Pricing Execution

As retailers adopt more-sophisticated price planning tools to contend with more-complex assortments and more merchandise with shorter life cycles, they face practical challenges in executing their...

• Downloads: 490

For Application Development & Delivery Professionals

Report:To Invest Wisely, Know The Business Value Of Diverse CRM Solutions

To help customer relationship management (CRM) professionals make smart decisions and navigate the complex CRM technology landscape, Forrester surveyed 286 companies. The goal was to determine the...

• Downloads: 908

For CIO Professionals

Report:Retail Technology Self-Assessment Workbook

The Retail Technology Self-Assessment workbook can be used to evaluate retailers' strengths and weaknesses across a set of retail-centric technologies, processes, and capabilities. Retail IT...

• Downloads: 7

For Application Development & Delivery Professionals

Report:TechRadar™ For BP&A Professionals: The Extended CRM Application Ecosystem, Q3 2009

Social Applications Stimulate Innovation But Sales, Order Management, And Service Hold The Keys To Your Revenue Engine

Locking in customer loyalty through deeper engagement and differentiated experiences will continue to be critical priorities for organizations in all sectors in the decade ahead, but navigating the...

• Downloads: 1437

For CIO Professionals

Report:CIOs: Suggest Pricing And Promotions Technology To Drive Value

Firms — like banks or retailers — that provide services or merchandise in different locations are struggling to respond to consumers that are now much more price-conscious thanks to the...

• Downloads: 652

For CIO Professionals

Report:Retail Technology Investment Priorities

Which Technologies Should CIOs Drive To Generate Quick Returns For Shareholders?

With the global economy amid financial meltdown, retail CIOs face complex IT choices. Should they continue process improvement initiatives, upgrade their best-of-breed portfolio, or implement a...

• Downloads: 1170

For Application Development & Delivery Professionals

Report:Forrester TechRadar™: The Extended Supply Chain Application Ecosystem, Q2 2008

Wireless Fleets Forge Ahead; Global Trade Management Goes Mainstream

Skyrocketing oil prices, pressure from low-cost competitors and ever-changing, complicated global trade regulations are enough to make even veteran supply leaders want to hide their heads in the...

• Downloads: 1671

For Enterprise Architecture Professionals

Report:Turning Pricing Optimization Into Relationship-Based Pricing

Financial Services Firms Need To Look Across The Enterprise

Consumers are beginning to look at their financial services institutions (FSIs) for a better deal — one based on the value and longevity of their relationship. Some FSIs are engaged in price...

• Downloads: 298

For CMO Professionals

Report:Financial Services Institutions Should Tackle Price Optimization

Retail financial services institutions (FSIs) continue to struggle to increase share of wallet. But the majority of consumers don't believe that their FSIs are rewarding them appropriately for their...

• Downloads: 253

For eBusiness & Channel Strategy Professionals

Report:Topic Overview: North American Retail Financial Services

Forrester's North American retail financial services research helps eBusiness, product management, marketing, and customer experience executives understand emerging trends in both consumer attitudes...

• Downloads: 868
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