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Forrester Evaluates Mobile Banking At The Four Largest UK Banks
With customer expectations rising and substantial business at stake, digital banking strategy teams know they must keep improving their mobile services. This is one of three reports that detail the...
Forrester Evaluates The Four Largest Banks' Retail Mobile Offerings
With customer expectations rising and substantial business at stake, digital banking strategy teams know they need to keep improving their mobile services. This is one of three reports that detail...
The increasing penetration of smartphones among mobile subscribers and booming online retail are driving the adoption of mobile payments in China. It's crucial for infrastructure and operations (I&O)...
The Joyn Initiative Will Help Evolve Engagement Strategies
As companies evolve their strategies to embrace systems of engagement, CIOs are likely to benefit from the emergence of a new major social media communications platform, rich communication services...
The mobile market is evolving rapidly. Both the consumer and enterprise markets are experiencing major changes. Room exists for new innovations as well as for established players to develop new...
Assessment: The Telecommunications And Mobility Sourcing Playbook
A potentially challenging but important first step in establishing a best-practice sourcing strategy for telecommunications and mobility services involves identifying the current state of your...
Consumers' preferences for customer service channels are rapidly changing. And it's not just the younger generation of consumers — there's disruption and change across all ages and...

Landscape: The Business Technology Resiliency Playbook
This report defines and dissects the intersections and future directions of the solutions that make up the business technology (BT) resiliency landscape. It also identifies and catalogs the vendors...

Multiyear Strategies And Larger Investments Define This Year
With more than 1 billion smartphones in consumers' pockets at the beginning of 2013, mobile is driving a second Internet revolution that's even more profound than the first one. Mobile creates new...

Landscape: The Emerging Technology Playbook
Emerging digital technologies are a primary driver of business evolution and disruption. Firms are grappling with an accelerating pace of business change while also trying to make IT simpler and more...

Indoor Venues Are The Next Frontier For Location-Based Services
Location is a cornerstone of mobile experiences and enables some of the most widely used mobile apps, such as Foursquare and Yelp. Location has also become a new battleground as Apple, Google, and...
Executive Overview: The Telecommunications And Mobility Sourcing Playbook
Over the next decade, telecommunications and mobility (T&M) technologies will play a critical role in the success of geographically distributed companies. Business professionals need their IT...
Prepare For The Implications Of Over-The-Top Communications
Telecom carriers' core revenue base, voice and messaging, is under attack from the over-the-top (OTT) business model. Given the financial importance of voice and messaging revenues for carriers, they...

Benchmarks: The Customer Experience Management Playbook
How good is the customer experience at your company — as rated by your own recent customers? This report answers that question by providing benchmarks of the quality of customer experience for...

Mobility And Video Are Now Embedded, Social To Follow
Three major trends are changing the focus of telecom and mobility sourcing: 1) mobile bring-your-own-device (BYOD) policies; 2) video collaboration; and 3) the rise of social business. Although 2013...

Pharmaceuticals, High-Tech, Professional Services, And Education Will Lead BYOT Adoption In The Coming Years
This report examines how and why bring-your-own-technology (BYOT) varies across 20 industries. BYOT will remain a thorny issue for CIOs in every industry, geographic region, and company size over the...
Vision: The Telecommunications And Mobility Sourcing Playbook
This report outlines Forrester's vision for communications technology and services sourcing. To ensure effective sourcing of telecommunications and mobility (T&M) services, IT sourcing and vendor...

Credit Card Companies And Wireless Service Providers Benefit From Higher Net Promoter Scores Through Better Customer Experience
Net Promoter Score (NPS) is a wildly popular tool for assessing customers' likelihood to recommend a company's product or service. As valuable as NPS can be, by itself, the "one number you need to...

As Carriers Move To Embrace OTT, Enterprises Will Benefit
Over the top (OTT), the network-agnostic delivery of digital services, marks an important shift in the delivery and consumption of information and communications technology (ICT) services. OTT breaks...

Processes: The Telecommunications And Mobility Sourcing Playbook
This report is an update to "Emphasize Flexibility In Communications Service Contract Negotiations To Reduce Risk," originally published on October 9, 2012. This updated report outlines Forrester's...
Small-Cell Technologies Will Transform Both Carrier And Corporate Networks
Mobile connections are increasingly vital to the productivity and efficiency of the businesses that CIOs support, and wireless networks are undergoing radical changes to deliver high-quality...

Forrester Technographics® Digital Consumer Community Report, June 2012
Almost everyone has a social media account these days. However, consumers are only just starting to use interactive features like checking in, and exchanges with brands via social media are still...

eBusiness Professionals Must Prepare For New Messaging Paradigms
Mobile messaging is somewhat dull today, but it is on the verge of becoming more interesting as it transitions from a nuts-and-bolts telecom model to an Internet model with rich feature sets....

Tools And Technology: The Mobile eBusiness Playbook
New phone features and capabilities are cropping up seemingly by the day. At the same time, this fast-paced change is dramatically affecting how eBusiness professionals interact with their teams and...

Policy And Procedures: The Mobile App Development Playbook
This report outlines best practices in mobile app design that application development & delivery professionals can use to design great mobile apps. Customer expectations for mobile apps have never...