Ted Schadler

Vice President, Principal Analyst serving CIOs

Ted serves CIOs. He has 24 years of experience in the technology industry, focusing on the effects of disruptive technologies on the workforce and workforce productivity. His research focuses on workforce technologies and the programs that support them, including smartphones, tablets, and their impact on productivity; social business and collaboration tools; cloud email and collaboration tools; and the consumerization of IT. 

Ted is the co-author of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust and business, companies must empower their employees to directly engage with and solve the problems of empowered customers using these same technologies.

It is through this empowered lens that the consumerization of IT makes sense: employees solving customer and business problems using readily available technology that they master first at home — social, mobile, video, and cloud. This management book helps CIOs and IT organizations engage directly with business managers and employees to build an empowered strategy: understanding which employees are workforce "HEROes" — highly empowered and resourceful operatives — implementing empowering collaboration and innovation programs, creating a new empowered security architecture, and supporting HEROes with the right technology platforms.

In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption and requirements.

Previous Work Experience

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.


Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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13 results in Reports

  • James L. McQuivey, Ph.D.
  • Technology Product Strategies
  • For CMO Professionals

    Report:The Digital Media Product Innovation Imperative

    Identifying Organizational Priorities For Creating New Digital Media Experiences

    The media meltdown continues its slow burn across the media industries. Yet, enlivened by new devices like the iPad and audience enthusiasm for the content that new technologies have generated, many...

    • Downloads: 909
  • For CMO Professionals

    Report:What Netflix Should Do Next

    And Why All Product Strategists Should Care

    Netflix has made good on a decade-long promise to become the preeminent digital video distribution company in the US. While some have been surprised by what seems like a sudden rush of success, we...

    • Downloads: 509
    • Comments: 1
    • Rating:
  • For CMO Professionals

    Report:The Disruptor's Handbook

    How To Innovate Your Products Before Someone Else Does

    Digital disruption is about to tear down and rebuild every product in every industry. Thanks to digital platforms, your customers live in a world of heightened expectations and abundant options; they...

    • Downloads: 1197
    • Rating:
  • For CMO Professionals

    Report:How To Prepare For The Era Of Experience

    Why Companies Must Adopt A Total Product Experience Approach

    New consumer product interface technologies will land in homes late in 2010 that will forever change the way humans and machines interact. Implementing such tools as facial recognition, voice...

    • Downloads: 1111
  • For CMO Professionals

    Report:3D TV Fails To Inspire Consumers In 2010

    Most People Are Happy To Wait To Upgrade To 3D TV

    At the opening of 2010, the world's largest TV manufacturers came to the Consumer Electronics Show (CES) full of heady promises about the future of 3D TV. Despite the success of 3D films at the box...

    • Downloads: 503
  • For CMO Professionals

    Report:Innovating The Adjacent Possible

    How To Generate The Next Big Product Idea That Will Transform Your Industry

    Most product strategists proceed in an entirely reasonable fashion: They set proximate goals and move toward them in a linear mode, tweaking a product or service to fulfill the well-understood goals...

    • Downloads: 836
  • For CMO Professionals

    Report:How To Make Connected TVs The Future Of TV

    US Connected TV Forecast, 2010 To 2015

    Connected TVs are all the rage. Every TV maker features connectivity in the top half of their lineup, and major retailers have committed to only sell connected TVs by as soon as 2011. Despite this...

    • Downloads: 1383
  • For CMO Professionals

    Report:Online Video On TV Leads To Cord-Cutting By 2012

    A noteworthy 24.8 million US homes have watched online video on a TV set, most of it put there by Netflix with the help of dozens of different devices. Online video delivered over the top is so...

    • Downloads: 1340
    • Rating:
  • For CMO Professionals

    Report:eBook Buying Is About To Spiral Upward

    US eBook Forecast, 2010 To 2015

    Since Amazon.com introduced the Kindle eReader in 2007, all of the industry's attention has focused on the rapid adoption and proliferation of eReaders. However, the success of the devices has been...

    • Downloads: 1089
  • For CMO Professionals

    Report:The Fight To Control The TV Becomes A Platform War

    The fight to control the TV is a battle for the more than 114 million TV households that, until now, have been under the quiet control of cable and satellite providers and the broadcast and cable...

    • Downloads: 807
    • Rating:
  • For CMO Professionals

    Report:Build A Digital Relationship With Your Customer

    Why The Most Solid Thing In Your Product Strategy Is Virtual

    All consumer product strategists should sit up and take notice: There's a critical lesson to learn from the most recent changes in the media industry. While most in the business have obsessed over...

    • Downloads: 967
    • Rating:
  • For CMO Professionals

    Report:How eReaders Will Fare In A Tablet PC World

    US eReader Forecast, 2010 To 2015

    eReaders face a formidable challenge from the rise of tablet PCs. The iPad is already desired by more people than any single eReader, something we expect to only increase with time. However, with...

    • Downloads: 978
  • For CMO Professionals

    Report:The Three Most Important Consumer Products Of 2010

    Lessons You Should Learn From The Leaders Of The Past Year

    The past year has been an unusual one for the consumer tech industry. In an era when the staples of the industry — the TV set and the PC — were relatively mature and incapable of...

    • Downloads: 599
 
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