Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.

Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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29 results in Reports

  • William Martorelli
  • IT Services
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: North American Applications Outsourcing Services, Q1 2014

    Accenture And Cognizant Lead A Mature And Capable Supplier Set

    Amidst a panoply of potential threats, including insourcing pressures, rising costs, the growing threat of domestic US-based alternatives, and the potential impact of immigration reform, India-based...

    • Downloads: 590
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: EMEA Applications Outsourcing Services, Q1 2014

    IBM Leads A Mature And Capable Supplier Set

    Amidst a panoply of potential threats, including insourcing pressures, rising costs, the growing threat of domestic US-based alternatives, and the potential impact of immigration reform, India-based...

    • Downloads: 474
  • For Sourcing & Vendor Management Professionals

    Report:Consider Domestic Sourcing Alternatives For Systems Of Engagement

    Domestic Alternatives Gain Credibility In The Age Of The Customer

    Using offshore resources for delivery of business technology (BT) services has entered a new phase — one in which clients no longer assume that that should send "more" work offshore, but...

    • Downloads: 90
  • For Sourcing & Vendor Management Professionals

    Report:Applications Outsourcing Pricing Models: Beyond The Managed Outcome Engagement

    Pricing And Packaging Models Are Shifting — Slowly

    With IT investment focus shifting rapidly toward enabling front-office business results, interest in alternative pricing models for applications outsourcing engagements is on the rise. Though change...

    • Downloads: 358
  • For Sourcing & Vendor Management Professionals

    Report:Services Transitioning Review Checklist

    In today's highly mature outsourcing market, many customers have already outsourced, resulting in fewer pure greenfield opportunities — transitioning between suppliers is increasingly a vector...

    • Downloads: 30
  • For Sourcing & Vendor Management Professionals

    Report:Sourcing Successfully Across Multiple Models

    A New Requirement In The Age Of The Customer

    The days of the monolithic, all-encompassing IT outsourcing megadeal are over. In the age of the customer, enterprises need to access new application services that address the full range of...

    • Downloads: 198
  • For Sourcing & Vendor Management Professionals

    Report:Demand Innovation From Your Workplace Services Supplier

    Invest In Innovation Governance To Overcome Suppliers' Hesitancy

    Forrester interviewed 40 customer references across 14 suppliers as part of the 2013 Forrester Wave™ evaluations of workplace services providers. Customers had nearly uniform praise for the...

    • Downloads: 140
  • For Infrastructure & Operations Professionals

    Report:The Forrester Wave™: North American ITSM Implementation Services Providers, Q2 2014

    Thirteen Big And Small Vendors Vie For Top Distinctions

    Pressure to deliver services faster and better isn't new for service management. However, in the age of the customer, where technology delivers value to external customers and the internal customers...

    • Downloads: 178
  • For Sourcing & Vendor Management Professionals

    Report:Align IT Services Metrics With Relationship Goals

    There are almost as many ways to measure service providers as there are service providers themselves. But more is not necessarily better when measuring service partners — as the more that you...

    • Downloads: 747
  • For Sourcing & Vendor Management Professionals

    Report:Cloud Sourcing Models Dictate Sourcing Strategy

    The Diversity Of Solutions Poses New Challenges For SVM Professionals

    Anxious to take advantage of the rapid growth rates associated with cloud services, technology services vendors have developed a host of new solutions. These include pure infrastructure-as-a-service...

    • Downloads: 479
  • For Sourcing & Vendor Management Professionals

    Report:Key Steps In Transitioning IT Services Engagements

    Outsourcing Transitions Are Becoming More Common — You Need To Prepare

    IT services customers are increasingly realizing that outsourcing engagements are not permanent, but are instead subject to economic, political, and relational pressures that may make them untenable...

    • Downloads: 251
  • For Sourcing & Vendor Management Professionals

    Report:Measuring The Intangibles In Sourcing Vendor Evaluations

    When selecting suppliers during the request for proposals (RFP) process, evaluating the suppliers' tangibles is normally the easier part of the process. Quantifiable information such as financial...

    • Downloads: 313
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: North American Workplace Services, Q2 2013

    Evaluating Leading Providers Amidst A Category Redefinition

    Workplace services are rapidly evolving far beyond their origins in desktop and desk-side management toward a post-desktop future in which end users' consumer-derived expectations dominate the...

    • Downloads: 470
  • For Sourcing & Vendor Management Professionals

    Report:Match Service Provider Governance With Market Realities

    Capability Assessment: The Services Sourcing Playbook

    Internal IT requirements and the market for external services are in a state of constant evolution. Linking the needs of a unique and complex IT environment with external market offerings has been a...

    • Downloads: 355
  • For Sourcing & Vendor Management Professionals

    Report:Supplier Management Tactics For The Changing Services Ecosystem

    The market for IT services is evolving rapidly, and the tactics that sourcing and vendor management professionals use to select, negotiate, and manage supplier relationships must evolve with it. The...

    • Downloads: 554
  • For Sourcing & Vendor Management Professionals

    Report:The Applications Outsourcing Market Hits The Crossroads

    The New Foundations For Innovation In A Maturing Industry

    As more IT organizations operate under the dueling mandates of delivering cost savings and innovation, suppliers of applications outsourcing services are getting ready for the next phase of their...

    • Downloads: 469
  • For Sourcing & Vendor Management Professionals

    Report:Key Leverage Points In Applications Outsourcing Negotiations

    Use These Tactics To Improve Your Understanding Of Important Suppliers

    Sourcing and vendor management (SVM) professionals face a challenge when dealing with their applications outsourcing suppliers. On one hand, they are under pressure from CIOs and other executives to...

    • Downloads: 151
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: EMEA Workplace Services, Q2 2013

    Providers Driving Workplace Services In EMEA

    Workplace services are rapidly evolving far beyond their origins in desktop and desk-side management toward a post-desktop future in which end users' consumer-derived expectations dominate the...

    • Downloads: 453
  • For Sourcing & Vendor Management Professionals

    Report:Services Contract Review Checklist

    This contract review checklist is designed to be used by clients who are entering into new contracts or refining existing contracts. It covers 10 major categories of contract terms and provides...

    • Downloads: 49
  • For Sourcing & Vendor Management Professionals

    Report:Navigating Domestic Sourcing Alternatives — A New Requirement In A Digital Age

    A Small But Essential Dimension Of Global Sourcing Emerges

    Budget pressures have spurred significant growth for offshore services during recent years, to the point where applications development and maintenance has become synonymous with "offshoring."...

    • Downloads: 115
  • For Sourcing & Vendor Management Professionals

    Report:Applications Outsourcing Customers Weigh In On Best Practices And Key Success Factors

    Forrester's Interviews With 68 Reference Customers Highlight Changes In A Rapidly Maturing Marketplace

    Although customers remain highly satisfied with their applications outsourcing (AO) suppliers, they still struggle with a common set of service provider delivery challenges. These include the ability...

    • Downloads: 261
  • For Sourcing & Vendor Management Professionals

    Report:Automate Your Performance Management Activities

    Performance Management: The Services Sourcing Playbook

    Performance management is one of the most essential aspects of services governance, yet also one of the most challenging. It consists essentially of tracking vendor performance against established...

    • Downloads: 660
  • For Sourcing & Vendor Management Professionals

    Report:The Consolidating Hosting Market Poses New Challenges For SVM Professionals

    After years of relative stability, four significant acquisitions so far this year have partially transformed the market for managed hosting services. While all of the acquisitions have been...

    • Downloads: 211
  • For Sourcing & Vendor Management Professionals

    Report:Addressing Key Obstacles In Setting Cloud Deals

    Avoid Frustration By Changing Your Expectations For Cloud Providers

    Forrester clients are often anxious to access the rapid provisioning and flexibility promised by providers of cloud technologies, but they too often languish in lengthy legal- and...

    • Downloads: 309
  • For Sourcing & Vendor Management Professionals

    Report:Cloud Computing's Impact On Outsourcing Contracts

    Although still in its earliest phases, the transition to cloud computing is having a measurable impact on IT services spending as outsourcing customers transition from IT spending on traditional IT...

    • Downloads: 825