About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Ted serves CIOs. He has 24 years of experience in the technology industry, focusing on the effects of disruptive technologies on the workforce and workforce productivity. His research focuses on workforce technologies and the programs that support them, including smartphones, tablets, and their impact on productivity; social business and collaboration tools; cloud email and collaboration tools; and the consumerization of IT.
Ted is the co-author of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust and business, companies must empower their employees to directly engage with and solve the problems of empowered customers using these same technologies.
It is through this empowered lens that the consumerization of IT makes sense: employees solving customer and business problems using readily available technology that they master first at home — social, mobile, video, and cloud. This management book helps CIOs and IT organizations engage directly with business managers and employees to build an empowered strategy: understanding which employees are workforce "HEROes" — highly empowered and resourceful operatives — implementing empowering collaboration and innovation programs, creating a new empowered security architecture, and supporting HEROes with the right technology platforms.
In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption and requirements.
Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.
Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.
A Generational Analysis Of The North American Benchmark Survey
This is a graphical analysis of Forrester's North American Technographics® Benchmark Survey, 2008. It is our annual guide to device adoption and forecasts, demographics, and technology attitudes...
Lean Thinking Is Central To The Shift From IT To BT
Everyone wants to be lean these days, whether when stepping off a scale in the morning or reviewing the cost of running a successful business. But just how do you define "Lean" — especially in...
CIOs Must Plan Now For New Systems Of Engagement
By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. Mobile is not simply another device for IT to support with a shrunken website or a screen-scraped SAP...

Cloud-Based Email Is Often Cheaper Than On-Premise Email
When Google launched Google Apps Premier Edition for $50 per user per year, it raised the question, "How much should we be paying for email?" But it's not just this eye-popping price that should...
Internet Use Is Up Dramatically, But Offline Media Still Holds Its Own
Forrester has surveyed US heads of household about their technology use for 10 years. We track more than 175 online activities relevant to consumers' daily lives, and we dive deeply into 48 media,...
Mobile collaboration means putting collaboration workloads onto all-important smartphones and tablets, then delivering a great user experience anywhere, anytime, on any device. This is a high bar to...
Answering Your Questions About Tablets, Security, Apps, And More
In just 12 months, iPad has redefined expectations of what a computer should be: instant-on, highly portable, all-day batteries, always-connected, and app-driven. And Apple has sold 15 million iPads...
A Multichannel Profile Arms Marketers With Facts To Guide Channel Investments
This report is a graphical summary and data-driven analysis of how US Gen Y consumers (ages 18 to 27) use media and advertising in the television, print, and online channels. We chart Gen Yers versus...
Cloud-Based Services' Pay-As-You-Go Model Works In Good Times And Bad
Even in a downturn, companies must get real work done. And that means, for example, that information and knowledge management professionals must still roll out collaboration applications,...
Focus On Business Outcomes — Starting With Revenue — To Retain Budget
Market researchers should act quickly to establish their business relevance and preserve their budgets before recession fears start affecting budgets and spending. We have identified 10 ways that...
Prioritize Tools Based On Your Team Architectures And Interaction Needs
To get work done, distributed and B2B teams need real-time collaboration tools that replicate the power and experience of face-to-face meetings and support "pervasive" interactions. Fortunately,...
But Finding A Good Place To Start Is A Challenge For Most Shops
At Forrester's IT Forum in Las Vegas in May 2009, we hosted an analyst panel about saving, making, and risking cash with cloud computing. The session sparked a lot of interest — and a lot of...
An Empowered Report: Consumerization Leads The List Of Collaboration Disrupters
Some collaboration trends are clear and very important — cloud-based email, collaboration services on smart mobile devices, the expansion of social technology, and the rise of integrated...
An Empowered Report: Tablets Open Doors To New Mobile Scenarios
iPad has exploded onto the scene. Who could have imagined that a tablet (a category introduced in 2001) would capture the imagination of employees and IT alike? But it did, and it's kicked off an...
A Snapshot Of US Information Worker Devices, Tools, And Activities
This is a graphical overview of how US information workers (iWorkers) spend their time with computers, smartphones, and key productivity and collaboration tools. It is our first analysis of...
Consumers spend more time with interactive media every year. How much money will US advertisers spend to market to them in these channels? Today, US advertisers spend $18.4 billion in interactive...
This report summarizes the 28-page Forrester report "Mobile Is The New Face Of Engagement." By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. However,...

Is iPhone ready for your company? At least three firms we spoke with — including Kraft Foods and Oracle — think it is. We share their insights here and pull out their early lessons to...
Adobe, Cisco, IBM, And Microsoft Lead In The Web Meeting Scenario
In Forrester's 60-criteria evaluation of Web conferencing vendors, we found that traditional vendors Adobe, Cisco, IBM Sametime, and Microsoft's two offerings led the pack because of their breadth...
Workforce Technology Adoption By Information Workers
This is a graphical analysis of Forrester's Workforce Technographics® US Benchmark Survey, Q2 2009. This analysis is based on an online survey of 2,001 US information workers (iWorkers) at...
An Empowered Report: Reinvent Yourself To Serve Empowered Customers And Employees
Your customers and your employees have more power than ever before. Mobile, social, video, and cloud technologies give individuals tremendous access to information and resources. To succeed in an era...
A companywide collaboration strategy was once a nice-to-have. No more. Even in the current economic climate, 37% of organizations surveyed in Forrester's Q4 2008 enterprise and SMB software survey...
Behavioral Targeting Is A Gold Mine For Interactive Marketers
Forrester tracks more than 150 activities, diving deep into 38 common and emerging media, shopping, communications, entertainment, and social networking online activities. The results are sometimes...
A Structured Methodology Drives The Business Conversation
Information and knowledge management professionals all too often go about collaboration strategy backwards: picking technologies like social networks or videoconferencing instead of focusing first on...
Only Some Categories Possess The Innate Characteristics Suited To SaaS Delivery
Many enterprises are considering information and knowledge management (I&KM) software-as-a-service (SaaS) solutions as alternatives to on-premise software installations and perpetual-license models....