Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.

Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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15 results in Reports

  • Ted Schadler
  • Business Technographics
  • Enterprise Mobility
  • For CIO Professionals

    Report:Serving Your Customer-Obsessed Employees

    Analyze And Close Your Customer Engagement Technology Gap

    In the age of the customer, every employee has a responsibility to win, serve, and retain customers, directly, indirectly, or, in the case of customer-obsessed employees, both. As the head of the...

    • Downloads: 121
  • For CIO Professionals

    Report:Workforce Personas And The Mobile App Gap

    Productivity Apps, Process Apps, Or Both? Personas Help You Decide

    The mobile mind shift that people are experiencing at home — to expect everything on a mobile device — drives their mobile expectations at work as well. IT is slow to respond with mobile...

    • Downloads: 425
  • For CIO Professionals

    Report:Benchmarking Mobile Engagement: Consumers And Employees Outpace CIOs' Readiness

    Benchmark: The CIO's Mobile Engagement Playbook

    Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...

    • Downloads: 533
  • For CIO Professionals

    Report:2013 Mobile Workforce Adoption Trends

    More BYOD, More Devices, More Mobility, More Apple

    Have we hit peak bring-your-own-device (BYOD)? Which apps are most important on smartphones? How many employees are interested in Windows tablets? Do employees use mobile devices for work more at...

    • Downloads: 1316
  • For CIO Professionals

    Report:Mastering The Business Tablet Landscape

    Landscape: The CIO's Mobile Engagement Playbook

    Tablets are the darlings of hypermobile employees who want to be always connected and productive. They are the newest player in the mobile landscape and are even starting to be a viable alternative...

    • Downloads: 811
  • For Security & Risk Professionals

    Report:Charter A Mobility Council With Seven Tasks

    Stakeholder Needs: The Mobile Security Playbook

    Smartphones, tablets, and the rise of bring-your-own-device (BYOD) programs have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development...

    • Downloads: 978
  • For CIO Professionals

    Report:The State Of Workforce Technology Adoption: Global Benchmark 2012

    Strategic Planning Forrsights For CIOs

    CIOs are responsible for the technology tools and services that make employees productive and successful at work. Too often, the CIO organization must make decisions about devices, software licenses,...

    • Downloads: 337
  • For CIO Professionals

    Report:Consumerization Drives Smartphone Proliferation

    Employees' Choices And Dollars Dictate The Rise Of Android And Apple Devices

    More than half of US information workers pay for their smartphones and monthly plans, and three-quarters pick the smartphone they want rather than accept IT's choice. What does consumerization's...

    • Downloads: 704
  • For CIO Professionals

    Report:Build An Operations Stairway To The Mobile Future

    Take Seven Steps Now Under The Charter Of A Mobility Council

    Smartphones, tablets, and the rise of bring-your-own (BYO) devices have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development to...

    • Downloads: 1188
  • For CIO Professionals

    Report:How Consumerization Drives Innovation

    Your Technology And Culture Create An Environment Of Empowered Employees

    Consumerization — employees using devices, applications, and web services without permission — is a threat to the status quo and a risk to the security of the firm. But it's also a key...

    • Downloads: 969
  • For CIO Professionals

    Report:The Internet Crushes The Work/Life Boundary

    An Empowered Report: It's Time To Plot The Path To A Work Anywhere Future

    Broadband connections, mobile devices, and collaboration tools make employees productive from any location. Your employees know this already: Forrester's survey of more than 5,000 information workers...

    • Downloads: 848
  • For CIO Professionals

    Report:The HERO Index: Finding Empowered Employees

    Empowered Employees Solve Customer Problems: Find Them And Help Them

    Groundswell technologies — social, mobile, video, and cloud — put tremendous power in the hands of customers. Only empowered employees can respond at the speed of empowered customers...

    • Downloads: 1013
  • For CIO Professionals

    Report:Collaboration Needs Will Fuel A Smartphone Surge

    The Surge Can Be Funded Through A Bring-Your-Own Smartphone Strategy

    Employees, aka consumers, are mad about smartphones, attracted by the ability to email, collaborate, and work with documents from anywhere. Fourteen percent of information workers across the US,...

    • Downloads: 979
  • For CIO Professionals

    Report:Technology Populism Fuels Mobile Collaboration

    When IT Supports Personal Mobile Phones, Mobile Collaboration Ensues

    When firms support their employees' mobile phones and smartphones, good things happen. Our recent survey of 2,307 IT decision-makers in the US and Europe showed that one in four enterprises provides...

    • Downloads: 618
  • For CIO Professionals

    Report:BlackBerry: An Emerging Platform For Mobile Collaboration

    BlackBerry is a great enterprise email device today. But what else can it do for information workers? It turns out that the BlackBerry platform is also an enterprise-grade tool kit to build mobile...

    • Downloads: 991