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Tim Harmon

Principal Analyst - Team Lead serving Sales Enablement PROFESSIONALS

Tim serves Sales Enablement Professionals in developing SMB go-to-market channels via the application of best practices, business plans, metrics, tools, resources, relationships, and competitive intelligence. His research focuses on the impact of cloud computing and digital marketing on demand chain business models. Tim is a leading expert on business applications software (enterprise resource planning, business intelligence, marketing automation, and social project/collaboration management) and networking and hardware technologies.

Previous Work Experience

Prior to joining Forrester, Tim served in executive management and mentoring roles in the vendor, user, industry analyst, and venture capital aspects of the IT industry. He has been a featured speaker at many industry conferences involving business intelligence, data warehousing, performance management, and enterprise applications and has been published in Austin-American Statesman, BI Review, DM Review, and Intelligent Enterprise. Tim is a member of the Corporate Portfolio Management Association.


Education

Tim attended Iowa State University, majoring in computer science and math and business administration.

Research Coverage:

B2B Marketing, Business Intelligence, Cloud Computing, Customer Relationship Management (CRM), Go-To-Market Strategies, Hosting & Managed Services, IT Infrastructure & Operations, Information Management, Infrastructure Architectures, Outsourcing, Partner Relationship Management, Tech Partners & Channels

1 result in Reports

  • Tim Harmon
  • Past 12 months
  • Marketing Methods

  • For Sales Enablement Professionals

    Report:B2B Marketing Tactics And Results: Channel-Oriented Versus Direct

    Channel Ecosystem Entropy Diminishes Results

    Tim HarmonFebruary 19, 2013

    In this economic climate of scrutinized marketing budgets and demonstrable return on investment (ROI) expectations, business-to-business (B2B) marketers need to make sure that they're doing the right...

    • Downloads: 156
 
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