About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.
Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.
Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.
Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.
Disruption Drives 12 Trends In Digital Insurance Agendas
There's one word that sums up what's going on in the business of insurance right now: disruption. There are four drivers behind the state that the industry is in, all of which have implications...
How To Prepare For Mobile Total Product Experiences
Mobile is evolving at a breakneck pace — and as a result, it no longer belongs as a secondary consideration within the organization's larger strategy. Unlike in prior iterations of the mobile...
Forrester conducted a mail survey fielded in February and March 2010 of 42,792 US and Canadian households and individuals ages 18 and older. For results based on a randomly chosen sample of this size...

ForecastView Spreadsheet
Online Retail Spending Forecast (US): Online retail spending by 30 retail categories such as PCs, apparel, housewares, and consumer electronics and baby products. Includes metrics, by category, such...
Forrester conducted a mail survey fielded in May and June 2010 of 10,116 US households and individuals ages 18 and older. For results based on a randomly chosen sample of this size (N = 10,116),...
ForecastView Spreadsheet
Online Retail Spending Forecast (Western Europe): Online retail spending by 22 retail categories for each of the 17 Western European countries. Includes online buyers and average online spending by...
ForecastView Spreadsheet
Online retail spending by 30 retail categories such as PCs, apparel, housewares, consumer electronics, and baby products. Includes metrics, by category, such as online buyers, average spending per...
A Joint Study With Channel Intelligence Examines Best Practices Regarding Online Conversion
To better understand how manufacturers can increase the ultimate conversion rate on leads they send to online retailer websites, Forrester teamed up with Channel Intelligence to analyze the patterns...
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Insurance sales forecast (US): Includes online insurance buyers for motor insurance and home onsurance. Additionally, segments total premiums written and net online premiums written for motor and...
ForecastView Spreadsheet
Web-Influenced Retail Sales Forecast (US): Total offline retail sales that are influenced by online research. Offline-influenced retail sales by 30 retail categories such as PCs, apparel, housewares,...
US Online Insurance Sales Will Grow Steadily Through 2015
In 2010, online motor and home insurance sales in the US grew to $8.4 billion, which represents less than a 4% share of insurance sales in these two categories. What's behind that online single-digit...
Forrester conducted an online survey fielded in November 2010 of 7,728 US individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 7,728), there is 95% confidence...
After a record year for claims, a continued poor investment climate, and an economy mired in the doldrums, rates in the US for auto and especially homeowners insurance have no place to go but up....
Forrester conducted an online survey fielded in January 2013 of 1,051 affluent US individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 1,051), there is 95%...
Progressive Secures The Top Position, Barely Edging Out GEICO
Forrester evaluated the secure Web sites of the four largest US private passenger auto insurance providers — Allstate Insurance, GEICO, Progressive Casualty Insurance, and State Farm Mutual...
Forrester assessed the secure websites of five American private passenger auto insurers: Allstate Insurance, Geico, Liberty Mutual Insurance, Progressive Casualty Insurance, and State Farm Mutual...
An Empowered Report
This second part of Forrester's annual survey conducted in partnership with Shop.org of Web retailers covers benchmark data pertaining to key eCommerce metrics, profitability, and spend level on...
Forrester conducted an online survey fielded in August 2012 of 4,573 US individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 4,573), there is 95% confidence that...