Forrester

For eBusiness & Channel Strategy Professionals

Report:Postmortem: US Online Holiday Season, 2009

The 2009 holiday season arrived during the great recession. In spite of the economic slowdown, nearly three-quarters of online holiday buyers maintained or increased spend in the online channel...

• Downloads: 256

For CIO Professionals

Tool:Forecast: US Individuals With Two Or More PCs Or Smartphones Forecast, 2008 to 2016

For CIO Professionals

Tool:Forty-One Percent Of US Information Workers Now Use Personal Cloud Services At Work

For eBusiness & Channel Strategy Professionals

Tool:Best Practices In Driving Revenue From Product Recommendations

For Application Development & Delivery Professionals

Report:Navigate The Future Of Customer Service

Vision: The Contact Centers For Customer Service Playbook

As organizations strive to succeed in the age of the customer, business and IT professionals responsible for customer service struggle to understand changing customer behavior, re-engineer end-to-end...

• Downloads: 1501
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For CIO Professionals

Report:Leveraging Millennials To Drive Enterprise Social Initiatives

Investments in enterprise social technology continue to rise. At the same time, the bet on enterprise social initiatives becomes increasingly strategic. The stakes are high, the risk of failure looms...

• Downloads: 490

For CIO Professionals

Report:The Personal Cloud: Transforming Personal Computing, Mobile, And Web Markets

An Empowered Report: Sizing The Opportunity As Individuals Embrace New Services For Managing Their Work And Personal Digital Lives

The personal computing experience for individuals is broken, ruptured by the fragmentation of personal information across PCs and mobile devices and the scattering of content across a multitude of...

• Downloads: 2472

For CIO Professionals

Tool:Forecast: US Personal Cloud Subscribers, 2010 to 2016

For eBusiness & Channel Strategy Professionals

Tool:Estimated Current Total Market Size For Third-Party Recommendation Engines

For CIO Professionals

Tool:Millennials Are Far More Likely To Use Social Tools Including Mobile Devices

For CMO Professionals

Report:How Financial Services Firms Win Loyal Customers

Customer Advocacy 2011: How Customers Rate US Banks, Investment Firms, And Insurers

Marketing leaders at top-ranked financial services firms have found the secret to loyal customers. Forrester calls it customer advocacy: customers' perception that a firm does what's best for them,...

• Downloads: 714

For eBusiness & Channel Strategy Professionals

Tool:Example Benefits Of A Third-Party Recommendation Engine

For CIO Professionals

Report:Benchmarking Mobile Engagement: Consumers And Employees Outpace CIOs' Readiness

Benchmark: The CIO's Mobile Engagement Playbook

Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...

• Downloads: 119
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For CIO Professionals

Tool:Nearly 60% Of Enterprises Will Have Enterprise Social Investments In 2011

For CIO Professionals

Tool:Overall, Twenty-Eight Percent Of All US Online Adults Now Use Personal Cloud Services

For eBusiness & Channel Strategy Professionals

Tool:Retailer Adoption And Attitudes Toward Site Merchandising Tools

For eBusiness & Channel Strategy Professionals

Report:Selling To US Online Affluent Travelers Poses A First-Class Challenge To Travel eBusiness

Value Is Important To Online Sales Success In The Post-Recession Environment

There are nearly 6 million US online leisure travelers with a net worth of $1 million or more. For a group of millionaires, this audience is not necessarily as fancy as you might imagine it to be....

• Downloads: 472

For CIO Professionals

Tool:Forecast: US Personal Cloud Subscription Revenue, 2010 to 2016

For CIO Professionals

Tool:US Consumers Experience A Broad Set Of Personal Computing Challenges

For eBusiness & Channel Strategy Professionals

Tool:Landscape Of Vendors