Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.


Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage:

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  • Consumer Electronics & Technology
  • IT Management
  • For CIO Professionals

    Client Inquiry:Can You Provide Some Insight Into Future Technology Trends?

    For retail/CPG: 1) From your point of view, what will 2025 technology enable from a consumer, employee, and partner perspective? 2) What are the key trends to watch that might have an impact on our...

    • For CIO Professionals

      Report:US Tech Market Outlook For 2013 And 2014: Better Times Ahead

      We Forecast 6% ICT Spending Growth For Both Years

      US CIOs remain torn between their need to invest in new mobile, cloud, and smart technologies and their fear of encountering economic doldrums (or worse). Over the past two and a half years, these...

      • Downloads: 231
    • For Sales Enablement Professionals

      Report:BT Social Technographics® 2011: Age Matters

      Social Media Preferences Vary Significantly Among Age Groups

      Forrester has analyzed data from the Q1 2011 US And European B2B Social Technographics® Online Survey For Business Technology Buyers by age group to examine a common assumption: Most of the...

      • Downloads: 440
      • Comments: 1
      • Rating:
    • Charts & Figures results for

    • For CIO Professionals

      Charts & Figures:Forecast: US Computer Equipment Purchases, 2013 And 2014

      We Forecast 6% ICT Spending Growth For Both Years

    • For CIO Professionals

      Report:Welcome To The Empowered Era

      An Empowered Report: Reinvent Yourself To Serve Empowered Customers And Employees

      Your customers and your employees have more power than ever before. Mobile, social, video, and cloud technologies give individuals tremendous access to information and resources. To succeed in an era...

      • Downloads: 1198
    • For CIO Professionals

      Report:CIO: The Future Of Mobile Is Context

      Building A Foundation To Enable Next-Generation Mobile Services

      CIOs that Forrester interviewed understand the potential of context and are building the foundational infrastructure needed to support the use of context across consumer touchpoints — not just...

      • Downloads: 763
      • Rating:
    • For Sales Enablement Professionals

      Tool:2011 BT Social Technographics By Age Group

    • For CIO Professionals

      Report:Smart Products Will Require A Hybrid CTO/CIO Skill Set

      The Burgeoning Set Of Connected Offerings Will Require New Skills

      The era of the standalone product is over. More and more offerings are becoming intelligent, connected, and thus able to provide more engaging experiences for customers in business or consumer...

      • Downloads: 242
      • Rating:
    • For Sales Enablement Professionals

      Report:B2B Tech Marketers Are The Key To Competitive Success In Customer-Centric European Markets

      B2B Social Technographics® Data For Q1 2011 Confirms That Social Media Usage In Europe Continues At A High Level

      Forrester has completed its Q1 2011 US And European B2B Social Technographics® Online Survey For Business Technology Buyers, which marks the third year we've conducted this survey As in the US,...

      • Downloads: 281
     
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