Forrester

For CIO Professionals

Tool:Assessing Technology Readiness

For eBusiness & Channel Strategy Professionals

Tool:Forrester's 2010 Customer Advocacy Rankings Among Canadian Banking Providers

For CIO Professionals

Tool:A Sample Readiness Assessment

For eBusiness & Channel Strategy Professionals

Report:Benchmarking Australian Banks' Sales Sites, 2010

Australian Banks Excel In Supporting The Online Application

Forrester evaluated the public Web sites of the big four Australian retail banks — Australia and New Zealand Banking, Commonwealth Bank of Australia, National Australia Bank, and Westpac...

• Downloads: 314

For eBusiness & Channel Strategy Professionals

Tool:More Than Two-Thirds Of eBusiness Teams Plan To Increase Their Investment In Mobile

For eBusiness & Channel Strategy Professionals

Tool:Forrester Measures Web Sites' Ability To Move Visitors Toward Their Goals

For eBusiness & Channel Strategy Professionals

Report:Case Study: ING For Life Educates Life Insurance Customers To Boost Agent Results

ING's Interactive Life Insurance Tool Separates The Education From The Sale

In 2005, ING US Insurance embarked on a strategy to expand its sales of individual term life insurance to the US middle market. Many Americans don't have either any or enough life insurance coverage...

• Downloads: 507

For eBusiness & Channel Strategy Professionals

Report:Trends In India's eCommerce Market

How Online Retail In India Is Evolving Differently From Other Major Markets

India's eCommerce market is at an early stage but is expected to see huge growth over the next four to five years. Over the past 12 months, venture capitalists have invested heavily in India's...

• Downloads: 473

For eBusiness & Channel Strategy Professionals

Tool:Most Mobile Strategies Are Customer-Focused

For Application Development & Delivery Professionals

Report:SQL Azure Raises The Bar On Cloud Databases

Ease Of Use, Integration, Reliability, And Low Cost Make It A Compelling Solution

Over the past six months, Forrester interviewed 26 companies using Microsoft SQL Azure to find out about their implementations. Most customers stated that SQL Azure delivers a reliable cloud database...

• Downloads: 509

For Application Development & Delivery Professionals

Tool:Mobile Apps Must Achieve The Right Balance Of All Seven Qualities Of Great Software

For Customer Experience Professionals

Report:How American Express Empowers Call Center Employees To Deliver Great Customer Experience

A Report From Forrester's Customer Experience Forum 2010

American Express listens to its employees. At Forrester's Customer Experience Forum 2010, Reena Panikar, vice president and business leader of American Express' Customer Service Center in Fort...

• Downloads: 791

For eBusiness & Channel Strategy Professionals

Report:Trends 2012: European Insurance eBusiness And Channel Strategy

Start Working On Your Digital Agenda Now!

Despite the fact that we are in the midst of a European crisis that could influence the insurance business dramatically, eBusiness and channel strategy executives in this region should be sensitive...

• Downloads: 707

For Marketing Leadership Professionals

Report:Case Study: Mint.com Grows Its Business Using Game Mechanics

Mint.com wanted to increase traffic from new and returning users to its site as well as deepen engagement and exposure to monetized elements. By employing a suite of game mechanics — including...

• Downloads: 362

For Sourcing & Vendor Management Professionals

Report:ANZ Data Center Study: End User Result Analysis

The primary objective of this document is to provide a comprehensive background of Australia and New Zealand data center market dynamics. It provides an end user perspective to enable vendor...

• Downloads: 41

For eBusiness & Channel Strategy Professionals

Tool:Most eBusiness Managers Have Had A Defined Mobile Strategy For Less Than A Year

For Customer Experience Professionals

Report:How The Voice Of The Employee Empowers Customer Experience Efforts

An Empowered Report: Employees Are Customer Experience Pros' Best Weapon

Employees have a wealth of insight about both customers and internal operations. Many also have the influence to quickly improve customer experience at the ground level through frontline interactions...

• Downloads: 885

For Enterprise Architecture Professionals

Tool:Top Challenges Are Creating A Road Map, Evangelizing, And Ensuring A Customer Focus

For Security & Risk Professionals

Tool:Data Protection And Compliance Are Top Of Mind Concerns

For Customer Insights Professionals

Report:The Customer Loyalty Ecosystem

Tools And Technology: The Customer Loyalty Playbook

Customer loyalty is top of mind for most marketers, but with so many vendors claiming to drive explicit or implicit loyalty, it's often difficult to identify a solution that best fits marketers'...

• Downloads: 1933

For Security & Risk Professionals

Report:Protect Your Competitive Advantage By Protecting Your Intellectual Property From Cybercriminals

Business Impact: The Data Security And Privacy Playbook

Protecting customer data such as credit card information, log-in credentials, and personally identifiable information is an important part of enterprise IT security. Such data fuels a large and...

• Downloads: 395
• Rating:

For Application Development & Delivery Professionals

Report:Case Study: IOR Transformed To Increase Business Agility

Pragmatic Adoption Of SOA, Agile, Open Source, And Cultural Change Tactics Yielded Improved Business-IT Relationships And A More-Agile Organization

The Vatican Bank, or Istituto per le Opere di Religione (IOR), transformed its application development and delivery organization over a three-year period to become: 1) agile — to respond to...

• Downloads: 322

For eBusiness & Channel Strategy Professionals

Report:Lead Your Mobile Insurance Future With Sound Strategic Planning

Strategic Plan: The Mobile Insurance Strategy Playbook

Mobile strategies fail when firms approach them as purely technology solutions without clear business objectives and stakeholder support. Having a documented strategic plan that all stakeholders...

• Downloads: 263
• Rating:

For eBusiness & Channel Strategy Professionals

Report:Trends 2013: North American Insurance eBusiness And Channel Strategy

Disruption Drives 12 Trends In Digital Insurance Agendas

There's one word that sums up what's going on in the business of insurance right now: disruption. There are four drivers behind the state that the industry is in, all of which have implications...

• Downloads: 52

For Application Development & Delivery Professionals

Report:Key Requirements For The Banking Platform Of The Future

Design And Select Banking Platforms Based On Forward-Looking Target State Requirements

Forrester defined 14 requirements for the banking platform of the future — based on an updated view of banking IT in 2023 and Forrester's next-generation banking platform requirements. In...

• Downloads: 748