Forrester Research : Analyst

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Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage:

Mobile Channel for Consumers, eCommerce

Reports (7)
Charts & Figures (25)

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Forrsights For Business Technology (2)

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Europe (1)
North America (1)

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Microsoft (1)
SAP (1)

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Tech Sector Economics
Duncan Jones

For Sourcing & Vendor Management Professionals
Report:Demand Pricing That Matches Business Value — The Radical Sourcing Trend For 2013
Landscape: The Strategic Software Sourcing Playbook
Duncan JonesJanuary 04, 2013
This report describes the software pricing and licensing landscape and explains why it makes it so important for sourcing and vendor management executives to implement Forrester's strategic software...
- Downloads: 317
For Sourcing & Vendor Management Professionals
Report:Microsoft SQL Server 2012 Licensing Changes — What You Need To Know
Repackaging And The Move From Per-Processor To Per-Core Licensing Will Affect The Way Your Organization Uses SQL Server
Duncan Jones, Mark BartrickAugust 29, 2012
Microsoft's recent announcements will affect the way your organization licenses its SQL Server product and what you have to pay to use it. To prepare for these changes, sourcing and vendor management...
- Downloads: 216
For Sourcing & Vendor Management Professionals
Report:Accelerate Your Software License Optimization Program By Using Specialist Services Providers
Use Experts' Tools, Processes, And People To Replace Failing SAM
Duncan JonesOctober 09, 2012
If you've recently had a bad software audit experience, are worried about license compliance, or want to cut wasteful software expenditure, you may need to replace traditional, but obsolete, software...
- Downloads: 230
Charts & Figures:CIOs Need To Cut Costs To Free Budget For Vital Initiatives
Vision: The Strategic Software Sourcing Playbook
Duncan JonesJanuary 14, 2013
For Sourcing & Vendor Management Professionals
Report:Align Your Commercial Approach With Your Software Category Sourcing Strategy
Vision: The Strategic Software Sourcing Playbook
Duncan JonesJanuary 14, 2013
This report describes Forrester's vision of strategic software sourcing for sourcing and vendor management (SVM) executives. It is more difficult than ever for software sourcing professionals to meet...
- Downloads: 136
For Sourcing & Vendor Management Professionals
Report:Get Better Software Deals By Aligning Your Sourcing Strategy And Commercial Approach
Executive Overview: The Strategic Software Sourcing Playbook
Duncan JonesJanuary 04, 2013
This report outlines how sourcing and vendor management (SVM) executives can implement Forrester's strategic software sourcing model. Our research has shown us that transactional procurement is...
- Downloads: 225
- Rating:
For Sourcing & Vendor Management Professionals
Report:The SAP/Ariba Merger Will Not Be Frictionless
'Ariba, An SAP Company' Faces Many Challenges But Will Do Better Than SAP's Previous ePurchasing Acquisition
Duncan JonesAugust 03, 2012
SAP's proposed $4.3 billion acquisition of Ariba has shaken the ePurchasing market. Customers of both companies want to know if their products face an uncertain future, since it's unlikely that SAP...
- Downloads: 277
- Rating:
For Sourcing & Vendor Management Professionals
Report:Good Software Deals Balance Price, Flexibility, And Risk Mitigation
Metrics: The Strategic Software Sourcing Playbook
Duncan JonesJanuary 02, 2013
This report describes the metrics that form part of Forrester's solution for sourcing and vendor management (SVM) executives who are moving to strategic software sourcing. Too many sourcing...
- Downloads: 149

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Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Research Coverage:

Refine your results

Methodology

Topics

Region

Vendor

For Sourcing & Vendor Management Professionals

Report:Demand Pricing That Matches Business Value — The Radical Sourcing Trend For 2013

For Sourcing & Vendor Management Professionals

Report:Microsoft SQL Server 2012 Licensing Changes — What You Need To Know

For Sourcing & Vendor Management Professionals

Report:Accelerate Your Software License Optimization Program By Using Specialist Services Providers

Charts & Figures:CIOs Need To Cut Costs To Free Budget For Vital Initiatives

For Sourcing & Vendor Management Professionals

Report:Align Your Commercial Approach With Your Software Category Sourcing Strategy

For Sourcing & Vendor Management Professionals

Report:Get Better Software Deals By Aligning Your Sourcing Strategy And Commercial Approach

For Sourcing & Vendor Management Professionals

Report:The SAP/Ariba Merger Will Not Be Frictionless

For Sourcing & Vendor Management Professionals

Report:Good Software Deals Balance Price, Flexibility, And Risk Mitigation

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