Forrester

For CIO Professionals

Report:Use POST To Build A Road Map For Mobile Engagement

Road Map: The CIO's Mobile Engagement Playbook

How do you build a road map for something as fast-moving and disruptive as mobile apps, devices, and projects? Certainly not by letting projects unfold at random as budgets and sponsors appear. To...

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For Chief Information Officer Professionals

Blog:Embrace Mobile Engagement As A Catalyst To Drive Process Change

Here's a scary number for you - Forrester forecasts that companies will spend about $900 million on mobile process reinvention services in 2013, a number that will more than triple in 2014. WAIT!...

For Chief Information Officer Professionals

Blog:Workforce Experience and Customer Experience: Two Sides Of The Same Coin

In case you haven’t noticed, the world of work is changing – people are more mobile, teams are more virtual, organizational structures are more fluid, work hours are more flexible, and...

For CIO Professionals

Report:Benchmarking Mobile Engagement: Consumers And Employees Outpace CIOs' Readiness

Benchmark: The CIO's Mobile Engagement Playbook

Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...

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For CIO Professionals

Report:Mobile Engagement Demands Process Transformation

Processes: The CIO's Mobile Engagement Playbook

To take advantage of an app in an employee's or customer's pocket, you have to help them accomplish a task quickly and easily whenever they want to and wherever they are. That means CIOs and business...

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For CIO Professionals

Report:Measure Workforce Experience Through Engagement, Productivity, And Customer Impact

Customer experience — its relationship to loyalty and satisfaction and the likelihood that it will lead to future business — is now a well-established discipline. However, measuring...

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For Chief Information Officer Professionals

Blog:Measuring Workforce Experience: Engagement, Productivity and Customer Impact

Over the last few months, TJ Keitt and I have been wrestling with the concept that CIOs play a key role in employee engagement. All the signals point to this as hot topic. We've worked with many...

For Chief Information Officer Professionals

Blog:CIOs: A Unified Strategy For Mobile Engagement Is The Best Way To Succeed

It’s hard to miss the buzz around mobile. Smartphones equipped with near field communications to instantly share video and voice control to allow for a handsfree web experience.New tablets like...

For CIO Professionals

Report:CIOs Must Champion Engaging Employee Experiences

CIOs' Focus On The Workforce Experience Aligns Technology With Strategies To Engage And Motivate Productive Workers

Innovative products and services plus a laser focus on the customer are the engines of growth in the information economy. To succeed, business leaders must recruit, develop, and sustain an engaged...

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For CIO Professionals

Report:Build A Mobile Engagement Dashboard

Performance Management: The CIO's Mobile Engagement Playbook

Mobile will touch and change everything in your business — from the way your sales reps use catalogs on iPads to engage customers at the point of sale to the way your finance team empowers your...

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For Chief Information Officer Professionals

Blog:Introducing The CIO's Mobile Engagement Playbook

After almost a year of research, interviews with hundreds of CIOs, integrators, vendors and mobile solution providers, Ted Schadler and I are proud to officially launch the CIO's Mobile...