Forrester Research : Analyst

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Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage:

Mobile Channel for Consumers, eCommerce

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7 results in Reports

Packaged Applications
Total Economic Impact (TEI)

For CIO Professionals
Report:The Total Economic Impact™ Methodology: A Foundational Framework For Investment Decisions
Chip GliedmanJanuary 24, 2013
Underlying any investment is the ever-present question of "What am I going to get for my money?" To answer this question, Forrester developed the Total Economic Impact™ (TEI) methodology. TEI...
- Downloads: 3081
For Application Development & Delivery Professionals
Report:Packaged Apps In The Cloud: Cost Of Ownership Models Evolve Toward The Transparency Of SaaS
Paul D. HamermanJuly 23, 2010
Business process professionals responsible for packaged applications often have difficulty in getting their arms around the total costs of ownership of their business solutions. SaaS simplifies the...
- Downloads: 1309
For Enterprise Architecture Professionals
Report:The ROI Of BPM Suites
A Total Economic Impact™ Analysis Uncovers Real Transformational Benefits
Clay RichardsonAugust 22, 2011
Companies waste millions of dollars each year on ineffective and inefficient business processes. Many companies attack this waste with process improvement exercises using approaches such as Six...
- Downloads: 1062
For Application Development & Delivery Professionals
Report:Quantify The Business Value Of CRM
Business Case: The CRM Playbook
William BandMay 2, 2013
Customer relationship management (CRM) initiatives must not only be technically sound but must answer the question, "What will we get for our money?" Application development and delivery (AD&D) pros...
- Downloads: 204
- Rating:
For Sourcing & Vendor Management Professionals
Report:The ROI Of Cloud Apps
A Total Economic Impact™ Analysis Uncovers Long-Term Value In Cloud Apps
Jon Erickson, Liz HerbertJune 23, 2011
Cloud applications continue to gain momentum in enterprise applications as buyers are attracted to fast deployment speeds, low upfront costs, and ongoing flexibility to scale up or down as needs...
- Downloads: 1394
For Application Development & Delivery Professionals
Report:Win Funding For Your Customer Service Project
Business Case: The Contact Centers For Customer Service Playbook
Kate LeggettSeptember 10, 2012
Customer service is a cornerstone of a company's customer experience strategy. Delivering good customer service has quantifiable benefits measured in decreased operational costs, increased repurchase...
- Downloads: 228
- Rating:
For Application Development & Delivery Professionals
Report:Quantify The Tangible Business Value Of BI
Business Case: The Business Intelligence Playbook
Boris Evelson, Martha BennettMay 14, 2013
As the demand for pervasive and comprehensive business intelligence (BI) applications increases, so do the complexity and cost of large enterprise BI implementations. Organizations must demonstrate...
- Downloads: 2137

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Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Research Coverage:

Refine your results

Date Range

Role

Analyst

All Analysts

Topics

Region

Vendor

For CIO Professionals

Report:The Total Economic Impact™ Methodology: A Foundational Framework For Investment Decisions

For Application Development & Delivery Professionals

Report:Packaged Apps In The Cloud: Cost Of Ownership Models Evolve Toward The Transparency Of SaaS

For Enterprise Architecture Professionals

Report:The ROI Of BPM Suites

For Application Development & Delivery Professionals

Report:Quantify The Business Value Of CRM

For Sourcing & Vendor Management Professionals

Report:The ROI Of Cloud Apps

For Application Development & Delivery Professionals

Report:Win Funding For Your Customer Service Project

For Application Development & Delivery Professionals

Report:Quantify The Tangible Business Value Of BI

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