Why Read This
While almost the entire tech industry struggled with the recession, many offshore players remained upbeat as they continued growing and in fact increased profitability. Our research shows that new work that is currently coming offshore and that will come offshore in the future will be substantially different in terms of complexity, nature of work, deal and pricing models, and the way it will be delivered to the clients. To cope with this new IT services reality the top five Indian providers recently retooled their strategy. Our analysis, however, shows that most parts of their strategies are similar in nature. Age-old offshore advantages (low cost, labor availability, and quality) are quickly commoditizing, so sourcing professionals should focus on how these players execute their strategy, and more importantly, watch how they are engaging with the clients to deliver the next level of value.