Alexandra   Haseotes

Alexandra Haseotes

Consultant

Alexandra is a consultant in Forrester's marketing and strategy consulting practice. She helps organizations apply Forrester's research, methodologies, and insights to understand their customers and build innovative digital strategies.

Previous Work Experience

Before joining Forrester, Alexandra worked at DigitasLBi, a global marketing and technology agency, focused on digital strategy and measuring marketing effectiveness. Her experience includes marketing operations and digital analytics across industries, specializing in financial services, energy, retail, and food and beverage. Prior to business school, Alexandra was a marketing manager for a technology company in Manhattan.

Education

Alexandra holds an MBA from the F.W. Olin Graduate School of Business at Babson College. She also holds a master’s degree in behavioral psychology from The New School for Social Research in Manhattan, and a BA in psychology and media studies from Hobart and William Smith Colleges.

Alexandra Haseotes

Consultant

Alexandra is a consultant in Forrester's marketing and strategy consulting practice. She helps organizations apply Forrester's research, methodologies, and insights to understand their customers and build innovative digital strategies.

Previous Work Experience

Before joining Forrester, Alexandra worked at DigitasLBi, a global marketing and technology agency, focused on digital strategy and measuring marketing effectiveness. Her experience includes marketing operations and digital analytics across industries, specializing in financial services, energy, retail, and food and beverage. Prior to business school, Alexandra was a marketing manager for a technology company in Manhattan.

Education

Alexandra holds an MBA from the F.W. Olin Graduate School of Business at Babson College. She also holds a master’s degree in behavioral psychology from The New School for Social Research in Manhattan, and a BA in psychology and media studies from Hobart and William Smith Colleges.