Alla   Valente

Alla Valente

Analyst Serving Security & Risk Professionals

Alla is an analyst at Forrester serving security and risk professionals. She covers governance, risk, and compliance (GRC) strategy, best practices, and technology, with a special focus on third-party risk management, procurement and supplier risk management, and enterprise and cybersecurity risk management frameworks such as ISO 31000, ISO 27000, and NIST Cybersecurity Framework (CSF). She also assists with coverage of key regulatory compliance issues and technology; risk management, ethics, and trust in digital transformation; and achieving operational resilience. In this role, she helps Forrester clients establish and mature a comprehensive GRC program that maximizes business opportunity and performance while minimizing risk and protecting the organization’s brand.

Previous Work Experience

Alla’s 20 years of B2B marketing experience includes marketing leadership and strategy, product marketing, and digital and customer marketing at privately held and publicly traded firms. Her risk management experience comes from marketing and customer advocate roles at RapidRatings, Rsam (now Galvanize), and BPS (now Resolver), where she helped launch and market successful software-as-a-service offerings and optimized the marketing mix to increase sales. She oversaw all aspects of brand development and rebrand, messaging, go-to-market activities, digital marketing, lead generation, and marketing communications. In these roles, she also ran key customer initiatives including communities, events, advisory boards, and value-add programs.

Education

Alla holds an BA in English from Hofstra University and is currently studying business analytics at Harvard.

Alla Valente

Analyst Serving Security & Risk Professionals

Alla is an analyst at Forrester serving security and risk professionals. She covers governance, risk, and compliance (GRC) strategy, best practices, and technology, with a special focus on third-party risk management, procurement and supplier risk management, and enterprise and cybersecurity risk management frameworks such as ISO 31000, ISO 27000, and NIST Cybersecurity Framework (CSF). She also assists with coverage of key regulatory compliance issues and technology; risk management, ethics, and trust in digital transformation; and achieving operational resilience. In this role, she helps Forrester clients establish and mature a comprehensive GRC program that maximizes business opportunity and performance while minimizing risk and protecting the organization’s brand.

Previous Work Experience

Alla’s 20 years of B2B marketing experience includes marketing leadership and strategy, product marketing, and digital and customer marketing at privately held and publicly traded firms. Her risk management experience comes from marketing and customer advocate roles at RapidRatings, Rsam (now Galvanize), and BPS (now Resolver), where she helped launch and market successful software-as-a-service offerings and optimized the marketing mix to increase sales. She oversaw all aspects of brand development and rebrand, messaging, go-to-market activities, digital marketing, lead generation, and marketing communications. In these roles, she also ran key customer initiatives including communities, events, advisory boards, and value-add programs.

Education

Alla holds an BA in English from Hofstra University and is currently studying business analytics at Harvard.