Amazon

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  • For B2C Marketing Professionals

    REPORT: Now Tech: Omnichannel Media Management, Q2 2019

    Tools And Technology: The Omnichannel Advertising Playbook

    June 14, 2019 Joanna O'Connell

    An omnichannel media management approach can improve business performance, boost operational efficiency, and deliver better consumer experiences. But to realize these benefits in today's fragmented advertising tech platforms market, you must select from vendors varying in size, functionality, geography, and vertical market focus to construct your own omnichannel stack. B2C marketers, use this report to learn the value you can expect from omnichannel media management platform providers and to select yours based on size and functionality.

  • For Application Development & Delivery Professionals

    REPORT: All Enterprises Need (Computer) Vision

    AI Advancements Drive Valuable Use Cases As Far As The Eye Can See

    June 14, 2019 Kjell Carlsson, Ph.D.

    Enterprises of all stripes are implementing new computer vision solutions to drive growth and operational efficiencies across a host of use cases, ranging from marketing to manufacturing. And, if you go after the right use cases, these solutions require little investment, are quick to implement, and deliver value at scale. This report helps application development and delivery (AD&D) professionals identify and evaluate the top computer vision use cases that are applicable to every enterprise.

  • For CIO Professionals

    REPORT: Now Tech: Industrial IoT Software Platforms In China, Q2 2019

    Forrester's Overview Of 40 Industrial IoT Software Platform Providers

    June 12, 2019 Danny Mu

    Firms operating in China can use industrial internet of things (IoT) software platforms to achieve operational excellence, improve customer experience, and innovate new business models. But to realize these benefits, CIOs first must select from a diverse set of vendors that vary by size, functionality, and vertical market focus. CIOs should use this report to understand the value they can expect from an industrial IoT software platform provider in China and to select one based on size and functionality.

  • For Enterprise Architecture Professionals

    REPORT: Now Tech: IoT Data Management Solutions, Q2 2019

    Forrester's Overview Of 22 IoT Data Management Solution Providers

    June 6, 2019 Noel Yuhanna, Michele Goetz

    You can use internet-of-things (IoT) data management solutions to deliver a comprehensive view of IoT data, become significantly more productive, and accelerate IoT initiatives. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. Enterprise architecture (EA) professionals should use this report to understand the value they can expect from IoT data management solution providers and select vendors based on size and functionality.

  • For Enterprise Architecture Professionals

    REPORT: The Forrester Wave™: Database-As-A-Service, Q2 2019

    The 12 Providers That Matter Most And How They Stack Up

    June 4, 2019 Noel Yuhanna

    Database-as-a-service (DBaaS) has become critical for all businesses to build and support modern business applications and operational systems. In our 27-criterion evaluation of DBaaS providers, we identified the 12 most significant ones — Alibaba, Amazon, EnterpriseDB, Google, IBM, Microsoft, MongoDB, Oracle, Rackspace, Redis Labs, SAP, and Tencent — and researched, analyzed, and scored them. This report shows how each provider measures up and helps enterprise architecture (EA) professionals select the right one for their needs.

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