Andrew Bartels

Vice President, Principal Analyst serving CIOs

CIO- Andrew Bartels primarily contributes to Forrester's offerings for the CIO. As an analyst, he is a leading expert on  tech market trends and sizing, cloud and smart computing technologies, tech budget benchmarks and processes, and tech's impact on business operations. He also researches the growing customization of tech systems for industry-specific solutions for utilities, energy, government, education, and professional services sectors. He is a thought leader in buy-side technologies and business networks. Andy has been with Forrester for 15 years, starting with Giga Information Group which Forrester acquired in 2003.



Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.



Andy earned a B.A. in philosophy from Haverford College and a Ph.D. in history from Johns Hopkins University.

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Market Imperatives



9 results in Reports

  • Andrew Bartels
  • Past 6 months
  • For CIO Professionals

    Report:US Tech Market Outlook For 2015 And 2016: The BT Agenda Powers Steady Expansion

    Software Expansion Offsets Weak Hardware And Outsourcing Demand

    Three trends dominate our updated US tech market forecast for 2015 and 2016. First, spending by CIOs and their business partners on the business technology (BT) agenda to win, serve, and retain...

    • Downloads: 361
  • For CIO Professionals

    Report:The Midyear Global Tech Market Outlook For 2015 To 2016

    Moderate Growth In Local Currencies Led By The BT Agenda, But A Decline In US Dollars

    At the midyear point in 2015, CIOs in most countries are operating in tech markets with moderate growth of around 4% in local currencies, a bit weaker than what we projected in January 2015. However,...

    • Downloads: 324
  • For CIO Professionals

    Report:How To Allocate And Charge Back Your Business Tech Expenses Without Screwing Up

    The Right And Wrong Ways To Assign MOOSE Tech Costs To The Business

    Reasonable and responsible spending on enterprise technology increasingly requires rational cost allocation schemes, and the shift toward the business technology (BT) agenda for winning, serving, and...

    • Downloads: 260
  • For CIO Professionals

    Report:European Tech Market Outlook, 2015 To 2016

    A Modest Improvement, Shadowed By A Strong Dollar

    CIOs in European countries can look forward to a slightly better tech market in 2015 and 2016. The European tech market has shown signs of moderate but sustained growth of 4% to 5% in euros. Aided by...

    • Downloads: 207
  • For CIO Professionals

    Report:2015 To 2016 Tech Market Outlook For European Countries

    Better Growth Outside The Eurozone Than Within

    Will Europe's modest economic expansion strengthen or go into reverse? Will China's economic slowdown and the ongoing geopolitical conflict with Russia put a dent into European exports? What will...

    • Downloads: 154
  • For CIO Professionals

    Report:Vendor Landscape: B2B Business Networks

    Supplier Networks And EDI-Based Networks Start To Evolve To Support Supplier-Buyer Collaboration

    Effective document exchange is critical for B2B commerce and thus a key piece of the business technology (BT) agenda for winning, serving, and retaining customers. CIOs have three options for...

    • Downloads: 110
  • For CIO Professionals

    Report:2016 US Tech Budgets: The Outlook For Tech Spending Overall And By Industry

    Where The BT Agenda Is Driving The Most Change

    This is the time of year when CIOs and their business partners are preparing their 2016 tech budget plans. To help, this report provides our current forecast for the US tech market in aggregate, by...

    • Downloads: 159
  • For CIO Professionals

    Report:Vendor Landscape: ePurchasing Software, 2015 To 2016

    The Shift To SaaS Creates Opportunities And Challenges For CIOs And B2B eCommerce Professionals On Both The Buy Side And Sell Side

    Winning, serving, and retaining customers involves more than acquiring the right front-office technologies; it also involves technologies for buying, sourcing, contracting, and managing vendors of...

    • Downloads: 113
  • For CIO Professionals

    Report:2015 To 2016 Latin American Tech Market Update

    Troubles In Brazil, Argentina, And Venezuela Offset Better Tech Growth In Chile, Colombia, And Mexico

    Economic struggles and slower growth in the six major countries are contributing to a slow patch in Latin America's tech market growth, with 3.3% in 2015. By 2016, positive fundamentals such as...

    • Downloads: 112